
Ideas that Work & Make Money $ $ $ $ $ $ $ $
TRENDS FROM AROUND THE WORLD • GROW YOUR OWN • Still big, but needs adjustment to keep growth • OUTDOOR LIVING • Move to outdoor room • Selling related products • HOSPITALITY AND FOOD • If done properly, proving profitable • Focus is on controlling customers experience
GROWTH AT STODELS Our top growth areas are: • GROW YOUR OWN • Herbs (12%), vegetables (6%), seeds (16%), fruit • trees (32%) • + related items (tools 11%, organics 34%) • OUTDOOR LIVING • Outdoor pots (8%), Furniture (24%), pond equip (80%), Evergreen shrubs (9%) • INDOOR PLANT SALES • Indoor pots (33%), indoor colour plants (5%), Palms (17%), Mixed bowls (9%)
Pot merchandising: Pot & PLANT dISPLAYS
Mass merchandising v Garden CENTRE