Ideas that Work & Make Money - PowerPoint PPT Presentation

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Ideas that Work & Make Money
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Ideas that Work & Make Money

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  1. Ideas that Work & Make Money $ $ $ $ $ $ $ $

  2. Situation World Wide

  3. TRENDS FROM AROUND THE WORLD • GROW YOUR OWN • Still big, but needs adjustment to keep growth • OUTDOOR LIVING • Move to outdoor room • Selling related products • HOSPITALITY AND FOOD • If done properly, proving profitable • Focus is on controlling customers experience

  4. GROWTH AT STODELS Our top growth areas are: • GROW YOUR OWN • Herbs (12%), vegetables (6%), seeds (16%), fruit • trees (32%) • + related items (tools 11%, organics 34%) • OUTDOOR LIVING • Outdoor pots (8%), Furniture (24%), pond equip (80%), Evergreen shrubs (9%) • INDOOR PLANT SALES • Indoor pots (33%), indoor colour plants (5%), Palms (17%), Mixed bowls (9%)

  5. Selling the lifestyle

  6. Selling the idea

  7. Boxes in displays

  8. GROW YOUR OWN

  9. USING BACKDROPS

  10. DISPLAYING POTS

  11. Pot merchandising: Pot & PLANT dISPLAYS

  12. Selling fertilisers

  13. Mass merchandising v Garden CENTRE

  14. Qr barcodes

  15. Focus on signage