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Strategic Planning in Sport: Navigating the Future

Delve into the world of strategic planning in sport, from vision to control, key questions, and avoiding common pitfalls. Learn the strategic model from club to international level competitions and sharpen your strategy development skills. Monitor and adapt with a proactive mindset.

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Strategic Planning in Sport: Navigating the Future

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  1. STRATEGIC PLANNING IN SPORT From the Athletics Omnibus of Richard Stander, South Africa

  2. THIS IS AN ILLUSION You can see 6 different cards. Think about any 1 card above I will find the 1 card on your mind

  3. Look Your card is gone! Strategizing in sport is not an illusion but a necessity

  4. WHAT HAPPEN IF YOU DON’T STRATEGIZE The most accurate way to predict the future is to create it Dr Stephen Covey

  5. WHAT INFORMATION MUST BE CAPTURED IN A STRATEGY Vision, mission, objectives, milestones Financial control system Policies and procedures

  6. STRATEGIZING GONE WRONG Memo to staff: All members of staff are entitled to 1 drink only at this years Christmas Party; and bring your own glass!!!

  7. The Following Questions Should Be Asked Before Compiling a Strategy • What strategy was in place in the past. • What went wrong in the previous strategy • Available options. • Recommend one or more of the strategies • What unusual features might effect the implementation of the new strategy • Who in the Federation is good in strategising

  8. MAKING THE WRONG CONCLUTION FROM FACTS AVAILABLE • The use of: • Rum and ice – damage your liver • Vodka and ice damage your pancreas • Brandy and ice damage your brain • Cane and ice damage your sight • Wine and ice damage your ability to walk • Whiskey and ice damage your purse • Gin and ice damage your reputation Conclusion - The use of ice is dangerous!

  9. Line function of a process driven management style Line function of a project driven management style TERMINATE CONTROL MEASURE CONTROL MEASURE DIRECT DIRECT INITIATE WHAT TYPE OF STRATEGIC PLAN

  10. THE CORE FUNCTION OF A STRATEGY • Define all levels e.g. Athlete, Club Federation • MARKETING STRATEGY • OPERATIONS STRATEGY • STAFFING STRATEGY • FINANCIAL STRATEGY • INFORMATION TECHNOLOGY STRATEGY • DEVELOPMENT STRATEGY • EDUCATION OUTREACH STRATEGY

  11. THE STRATEGIC MODEL SWOT: Strengths, weaknesses, opportunities, threats Refer to policy documents, constitutions, M.O.A PREPARATION WRITING MONITORING REFER TO FLOW CHART

  12. GATHER ALL THE FACTS BEFORE COMPILING A STRATEGY

  13. THE 6 MAIN AIMS OF A STRATEGY PLANNING EVALUATION CO-ORDINATION CONTROL COMMUNICATION MOTIVATION

  14. MISLEADING INFORMATION CAN BE DISASTROUS

  15. DIFFERENT TYPES OF PROJECTS • USED IN A PROJECT BASED STRATEGY • INDIVIDUAL PROJECTS • STAFF PROJECTS • SPECIAL PROJECTS • MATRIX PROJECTS

  16. THE STRATEGIC MODEL IMPLEMENTED ACCORDING TO A CALENDAR YEAR THE STRATEGIC MODEL FROM CLUB TO INTERNATIONAL COMPETITIONS KEY: 0-Preparation; 00-Writing; 000-Monitoring

  17. MONITORING THE STRATEGY • Refer to the strategy regularly • Take your time • Involve everyone • Be realistic • Be conscientious • Look ahead • Be aware of politics • Monitor events • Allow flexibility

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