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Digital Inclusion Strategies How does a community evaluate resources and develop consensus around a comprehensive broadband plan?. 1. Building Digital Communities. SHLB NTIA Conference May 23, 2012. Mary Alice Ball Senior Program Officer. Digital Inclusion Is a Policy Area. Education.

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slide1
Digital Inclusion Strategies
  • How does a community evaluate resources and develop consensus around a comprehensive broadband plan?

1

digital inclusion is a policy area
Digital Inclusion Is a Policy Area

Education

Health

Energy

Transportation

Employment

Digital inclusion

imls and digital inclusion
IMLS and Digital Inclusion
  • Report - Building Digital Communities

www.imls.gov/about/building_digital_communities.aspx

  • Grant to WebJunction/ICMA/TechSoup
    • Summits, community of practice, resources
  • Grant to Learner Web
    • Adult digital literacy

Heather Devine

building digital communities
Building Digital Communities

Vision

Principles

Goals

Strategies

  • Framework
  • help community leaders
  • initiate community discussions
  • conduct asset mapping
  • foster digital inclusion
principles and strategic areas
Economic and workforce development

Education

Health care

Public safety and emergency services

Civic engagement

Social connections

Principles and Strategic Areas

ACCESS

ADOPTION

Availability

*Affordability

Design for inclusion

Public access

Relevance

Digital literacy

Consumer safety

slide7
Principle 2: Affordability
  • Benefits if Internet access is affordable
  • Businesses
  • Households
  • Institutions
  • Public-private groups need to partner
  • lower costs
  • assist those who can’t afford home access
  • Clarity about available broadband offerings
  • pricing structures
  • support systems
slide8
Goal 1: Pricing information
  • ISPs provide uniform pricing information to enable consumers to easily compare plans
  • What are the available options?
  • How can consumers compare?
  • Who pays what?
  • Household
  • Business
  • CAI

Credit: NTIA

slide9
Goal 2: Subsidized Internet
  • Programs that subsidize monthly Internet subscription costs are available to low-income households
  • Free or reduced school lunch
  • Comcast Essentials
  • Public housing buildings
  • One Economy

Credit: NTIA

slide10
Goal 3: Assistance for low-income

Assistance with hardware, software, and peripheral equipment purchase and maintenance are available to low-income households

Alaska Library Association

slide11
Sample Strategies
  • Individual
  • Donate used technology equipment to nonprofit groups that provide equipment to low-income households and CBOs
  • Libraries, CBOs, and Other Community Anchor Institutions
  • Raise public awareness about available Internet subsidies and assistance for purchasing computer equipment
  • Business Sector
  • Donate used computer equipment to nonprofit groups that provide hardware to low-income households and CBOs
  • Local and Tribal Governing Bodies
  • Maintain local comparisons of ISP prices and options
  • Influencing Policy
  • Promote standards for comparing prices of service bundles among local ISPs
getting started on digital inclusion
Getting Started on Digital Inclusion
  • Convene stakeholders

2. Develop a shared community understanding

3. Create a community action plan

4. Implement the plan

5. Evaluate and revise the plan

take 2 minutes
Take 2 minutes
  • Select one affordability goal
    • Cards on chairs
    • Work with person next to you
    • Write up 1 or 2 strategies
      • Individual
      • Libraries, CBOs, and Other Community Anchor Institutions
      • Business Sector
      • Local and Tribal Governing Bodies
      • Influencing Policy
    • Pass forward to me
the elements
The Elements
  • Awareness & Engagement
  • Broadband Connectivity
  • Equipment Provisioning
  • Service & Maintenance
  • Training
  • Technical Support
the elements1
The Elements
  • Awareness & Engagement
  • Broadband Connectivity
  • Equipment Provisioning
  • Service & Maintenance
  • Training
  • Technical Support
what community leaders want to talk about
What Community Leaders Want to Talk About
  • Business Attraction
  • Revenue Diversification
  • Competitiveness
  • Increasing the tax base
  • Improving the workforce
old stories
Old Stories…
  • Business Attraction
  • Revenue Diversification
  • Competitiveness
  • Increasing the tax base
  • Improving the workforce
the good news
The Good News
  • Tons of assets
  • Communities want to amp up their Technology Quotient (TQ)
  • Change can begin to occur immediately
connect2compete model1
Connect2Compete Model
  • Eligibility criteria is minimal
  • Recipients have skin in the game
  • No PC donors to recruit
  • Simplified distribution
  • Simplified ordering
  • Rich online training content
thanks very much
Thanks very much!

Kim Romaner

Chief Amplifier

803-426-1726 office

305-439-9326 cell

[email protected]

slide26
Digital Inclusion Strategies…

and the closing of the digital gap in Kansas City Kansas

slide27
Demographics
  • Kansas City, Kansas--formed in 1868, incorporated in 1872, now 3rd largest city in the state of Kansas
  • Wyandotte County 3rd largest county in greater Kansas City metropolitan area
  • Governed by Unified Government which includes cities of Bonner Springs and Edwardsville
  • 2010 census population 145,786--61,969 housing units and 36,241 family residents; 52.2% Caucasian, 26.8% African American, 0.8% Native American, 2.7% Asian, 0.1% Pacific Islander, 3.8% of two or more races, Hispanic/Latino 27.8%
  • 28.6% under the age of 18, 10.6% from 18 to 24, 29.5% from 25 to 44, 19.8% from 45 to 64, and 11.6% who were 65 years of age or older. The median age was 32 years. For every 100 females there were 95.6 males. For every 100 females age 18 and over, there were 91.7 males.
  • . About 13.0% of families and 17.1% of the population were below the poverty line, including 23.8% of those under age 18 and 11.5% of those 65 and over.
slide28
Economy
  • Home to the General Motors Plant, the FBI of PrisonsThe Ass. Wholesale Grocers, and Kansas City Steak Company.
  • 66.2% population in labor force, 33.8% not in labor force and 12.7% unemployed+
  • Construction 9%, Manufacturing 13%, Retail 10.5%, Professional/Scientific/Management/Administrative 10.1%, Educational/Health Care/Social Assistance 19%, Arts/Entertainment/Recreation/Accommodation/Food Service 9.5%+
  • Private wage and salary workers 79.5%, Government 15.4%, Self-employed 5.0%, Unpaid family workers 0.1%+
  • Median household income $37,295+
  • Per capita income $18,435+
  • Percentage living below poverty level—all people 22.3%+
  • + 2006-2010 American Community Survey 5-Year Estimates, U.S. Census Bureau
slide29
Google Fiber
  • On March 30, 2011 Kansas City was chosen from a field of 1,100 US communities for an experimental fiber-optic network at no cost to the city.
  • Social Media Club of Kansas City
  • http://socialmediaclubkc.ning.com/
  • Give Us a Gig
  • http://giveusagig.com/
  • CityCampKC
  • http://citycampkc.org/
  • Mayor’s Bistate Innovations Team
  • http://www.marc.org/MBIT/
the importance of digital inclusion
The importance of digital inclusion
  • The Internet, provides access to a range of opportunities
  • Increasingly, governments and commercial organizations are moving their services online.
  • Digital literacy is just as important as traditional literacy
slide31
KCK K20-Librarian Initiative
  • Connects with all educational systems in and around Kansas City, KS
  • Makes use of existing technologies.
slide32
What Digital Inclusion will mean to KCK
  • Accessibility for all in Wyandotte
  • Digital equality
  • Literacy and digital competence
  • Technology to enhance quality of life
  • Technology for inclusion
slide33
1. Accessibility for all: Accessibility to all technologies for citizens regardless of ability should be a goal.
  • The US Rehabilitation Act (amended by Congress in 1998 – www.section508.gov )
  • The US Patent and Trademark Office Strictly enforces Section 508
slide34
2. Digital equality: Google high speed minimum standards for home internet access will enable all to benefit equally from future advances in technology.
  • Public libraries play a pivotal role by offering free internet access and digital classes
  • Incentives to adopt and utilize technology
  • Unified Government grants and loans for everyone to purchase technology.
  • KCKPS initiated free laptop for all high school students.
slide35
3. Literacy and digital competence: This will enhance basic literacy and technological literacy that will improve life chances and facilitate lifelong learning.

Digital literacy is inextricably associated with basic literacy.  

slide36
4. Technology to enhance quality of life: The groups that probably have the most to gain from technology are the least connected.
  • Rapidly ageing population.
  • Technology benefit
  • Technology usefulness
don means principal co founder
Don MeansPrincipal, Co-Founder
  • Technology Strategy for a Better Community
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