1 / 11

Week 12: Social Commerce

Week 12: Social Commerce. MIS5001: Management Information Systems David S. McGettigan Adapted from material by Arnold Kurtz, David Schuff , and Paul Weinberg. Agenda. Prior Lecture Recap Social Commerce Class Capstone Exercise Next Week. Prior Lecture Recap. Prior Lecture Recap.

eric-perry
Download Presentation

Week 12: Social Commerce

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Week 12: Social Commerce MIS5001: Management Information Systems David S. McGettigan Adapted from material by Arnold Kurtz, David Schuff, and Paul Weinberg

  2. Agenda • Prior Lecture Recap • Social Commerce • Class Capstone Exercise • Next Week

  3. Prior Lecture Recap

  4. Prior Lecture Recap eCommerce • Features and associated business value of the Web • B2B, B2C, C2C, C2B, eGovernment • Crowdsourcing • Characteristics • Benefits • Drawbacks Source: www.cio.com: “State of the CIO”

  5. Social Commerce The world has achieved brilliance without wisdom, power without conscience. Our is a world of nuclear giants and ethical infants. Omar N. Bradley

  6. Social Commerce • Social Commerce – essentially using social media as part of eCommcerce • Examples: • Rating sites • Online shopping or “social shopping” • Class Discussion: What sites do you use? • What are the business models for each and are they sustainable? • Are their opportunities for “traditional” businesses to partner or acquire them?

  7. Example: Angie’s List Angie’s List Demo Source: angieslist.com

  8. Example: TurnTo.com Source: turnto.com

  9. Background on Recruiting • What is the business process around recruiting? • Taleo Demo • How would the business process differ for executive recruiting?

  10. Google Case • In what ways do you think the hiring manager is better or worse off for having additional data available via a Google search? • What do you think the hiring manager should do? • What aspects of the expert commentary do you agree and disagree?

  11. Next Week Apple Case and Course Review

More Related