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CADIC – Cross-Organizational Assessment and Development of Intellectual Capital

CADIC – Cross-Organizational Assessment and Development of Intellectual Capital. Meeting of Cluster Facilitation Teams 5th April 2011 London Session “Prototypical Tools and Services” IC Benchmarking Scientific Coordinator Prof. Dr.-Ing. Kai Mertins Markus Will Cornelia Meyer

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CADIC – Cross-Organizational Assessment and Development of Intellectual Capital

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  1. CADIC – Cross-Organizational Assessment and Development of Intellectual Capital Meeting of Cluster Facilitation Teams 5th April 2011 London Session “Prototypical Tools and Services” IC Benchmarking Scientific Coordinator Prof. Dr.-Ing. Kai Mertins Markus Will Cornelia Meyer Fraunhofer IPK Division Corporate Management

  2. CADIC IC-Based Cluster Facilitation Operational Level: Cluster Collaboration 1. Topic 2. Members 3. Strategy 4. Activities 5. Review WS II WS I Identify Cluster IC Vision and Goals Activities Success Factors Evaluate Cluster IC strengths and weaknesses of collaboration Check individual company IC Goals/strategy Benefits from cluster? Status Quo of company IC? Check company IC in regard to cluster Identify cluster related IC strengths and weaknesses Find Best-Practice partners (in cluster) Strategic Level: Learning and Best Practice Transfer (IC Benchmarking)

  3. Intellectual Capital in Companies and ClustersLevels of IC Assessment and Development SME Network Cluster 1 Cluster n SME Explorer CM Catalyst SME Cluster Member Catalyst SME Cluster Founding Member Cluster Founding Member Cluster Member Cluster Founding Member Cluster Aspirant CM = Cluster Relation Manager To be established

  4. InCaS – Intellectual Capital Statements (ICS)IC Assessment and Management for Companies ICS Taxonomy(Standardised Structural Model) ICS Process(Standardised Implementation Procedure) ICS Content(Standardised IC Factors)

  5. IC Assessment and ICS ResultsPrioritising Major Areas for Intervention Leadership Ability Internal Co-operation & Knowledge Transfer

  6. Levels of IC Assessment and DevelopmentAssessment of company IC - Benchmark with external reference group External reference group SME Network Cluster 1 Cluster n SME Explorer CM Catalyst SME Cluster Member Catalyst SME Cluster Founding Member Cluster Founding Member Cluster Member Cluster Founding Member Cluster Aspirant CM = Cluster Relation Manager To be established

  7. IC Quick Check for CompaniesAssessment of Intellectual Capital on Company Level Two basic questions:How important is IC (impact)? How good are IC factors? 15 standardised IC factors Participating companies assess their IC individually on a scale from 1-10 ICQuestionnaire QUESTION 1:To what extend do the following drivers of IC have an impact on the business success/cluster goals? Example Data Analysis IC BenchmarkReport IC Partnerships

  8. IC Management Portfolio for CompaniesCompany-specific internal strategic decision support ICSQuestionnaire Develop Stabilize Data Analysis IC BenchmarkReport IC Partnerships Analyse No need for action

  9. IC Benchmark-ReportCompare IC with other companies (anonymous reference group) ICSQuestionnaire Data Analysis IC BenchmarkReport Select a reference group: Sector (Service/Industry) Size Annual Turnover IC Partnerships

  10. Levels of IC Assessment and DevelopmentAssessment of company IC - Benchmarking between cluster members SME Network Cluster 1 Cluster n SME Explorer CM Catalyst SME Cluster Member Catalyst SME Cluster Founding Member Cluster Founding Member Cluster Member Cluster Founding Member Cluster Aspirant CM = Cluster Relation Manager To be established

  11. Overview on company-specific IC configurations within clusterAggregated IC Quick Check Results (Mean Value) ICSQuestionnaire Data Analysis IC BenchmarkReport IC Partnerships 11

  12. Professional competence needs to be developed in most companies Power Inc. apparently has experience The know-how (about HC-1) is probably available within the cluster Possible actions: Initiate workshop/knowledge sharing with experienced cluster member? Ask for direct support? Etc. Cluster Companies: Detailed view on IC factor HC-1: Professional CompetenceIdentify cluster partners for best-practice transfer 12

  13. Internal cooperation needs to be developed in most companies None of the companies has good evaluation Possible actions: Buy in external knowledge to improve? Share costs? Discuss the specific issue in workshops? Invite experts? Find new, experienced cluster members? Etc. Cluster Companies: Detailed view on IC factor SC-2: Cooperation and Knowledge TransferIdentify areas for improvement, prepare strategic decisions, derive actions 13

  14. Levels of IC Assessment and DevelopmentAssessment of Cluster Success Factors SME Network Cluster 1 Cluster n SME Explorer CM Catalyst SME Cluster Member Catalyst SME Cluster Founding Member Cluster Founding Member Cluster Member Cluster Founding Member Cluster Aspirant CM = Cluster Relation Manager To be established

  15. Success Factors on Cluster LevelDraft set of factors from empirical research Human Capital (of the cluster) • Professional competence • Committed key actors • Innovation and strategy oriented management Structural Capital (of the cluster) • Culture: trust and conventions • Cluster management • Budgeting • Technology in the cluster • Local proximity • Knowledge transfer support Relational Capital (of the cluster) • Cooperation of business partners in the cluster • Cooperation with R&D institutions • Openness of the cluster towards external stakeholders

  16. Intellectual Capital Statements (ICS) for ClustersAnalysing Cluster Success Factors Goals: Assess strengths and weaknesses of collaboration with regard to cluster strategy Help cluster companies to identify priorities Foster collaboration between cluster members Process: Joint discussion and assessment of cluster success factors Document discussion and reasoning for assessments Visualisation of strengths and weaknesses of IC Analysis and interpretation of the results to help the cluster to set priorities for cluster development improve future cluster activities Effort: Analysis: 1 day Results: 0,5 day Actions: depends on results/follow-up activities Screenshot from ICS Toolbox

  17. Analysis of Cluster Success FactorsQuality, Quality and Systematic Assessment

  18. Results of Assessment of Cluster Success FactorsAggregated results from QQS Cluster Workshop QQS Bar Charts QQS-Portfolio

  19. CADIC – Cross-Organizational Assessment and Development of Intellectual Capital Thank You for Your Attention! Scientific Coordinator: Prof. Dr.-Ing. Kai Mertins Markus Will Cornelia Meyer Fraunhofer IPK, Division Corporate Management

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