photo spreads n.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
PHOTO SPREADS PowerPoint Presentation
Download Presentation
PHOTO SPREADS

Loading in 2 Seconds...

play fullscreen
1 / 10

PHOTO SPREADS - PowerPoint PPT Presentation


  • 143 Views
  • Uploaded on

PHOTO SPREADS. Tips, tricks and tactics for effective photo layouts. by Chris Lusk, page designer, Orange County Register. Self-contained layouts that give a collection of photos the big, bold play they deserve. Photos, cutlines, a headline and a short copy block . WHAT ARE PHOTO SPREADS?.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'PHOTO SPREADS' - elisa


Download Now An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
photo spreads

PHOTO SPREADS

Tips, tricks and tactics for effective photo layouts

by Chris Lusk, page designer, Orange County Register

what are photo spreads

Self-contained layouts that give a collection of photos the big, bold play they deserve.

  • Photos, cutlines, a headline and a short copy block
WHAT ARE PHOTO SPREADS?
why a photo spread

Covering a major event

  • Exploring a topic or trend
  • Profiling a personality
  • Telling somebody’s or something’s story
  • Displaying objects or places
WHY A PHOTO SPREAD?
how are they different

They bend — and sometimes break — the rules

  • Unconventional widths for cutlines and text
  • Typically only include short text blurbs
  • Let the visuals do the storytelling
HOW ARE THEY DIFFERENT?
guidelines

Learn about the story. You can’t begin until you learn about and understand the story.

  • Shake things up. Use different shapes and sizes.
  • Strength through harmony. The photos should work together to paint an overall image of the story.
GUIDELINES
guidelines1

Content must dictate design. This is always the case, and it remains the rule in photo spreads, too.

  • Dominance. Take the strongest visual and play it big. Build your layout around that picture.
  • Use a grid. Don’t randomly place things on page.
GUIDELINES
guidelines2

Proper positioning. Place the pictures somewhere in the layout that makes sense.

  • Hit the sweet spot with the copy block. Don’t run too much text — or too little.
  • Don’t forget the cutlines. Help readers identify the photos with clear, easy-to-spot cutlines.
GUIDELINES
guidelines3

And put the cutlines in the correct spot.

    • Make sure to anchor cutlines near the photos they describe.
    • Ragged type? Run the ragged edge away from the photo.
    • Push cutlines to the outside.
  • Credit where credit’s due. Don’t forget photo credits.
  • Embrace the space. White space is your friend. Love it.
GUIDELINES
let s review

Learn about the story

  • Shake things up
  • Harmony
  • Content dictates design
  • Dominance
  • Use a grid
  • Proper positioning
  • Just enough text
  • Don’t forget cutlines
  • But put ’em in correctly
  • Always credit the photos
  • Let your design breathe
LET’S REVIEW
get in contact

GET IN CONTACT

chris.m.lusk@gmail.com @chrismluskchrislusk.me/blog