Global Car Industry Overview - PowerPoint PPT Presentation

global car industry overview n.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Global Car Industry Overview PowerPoint Presentation
Download Presentation
Global Car Industry Overview

play fullscreen
1 / 7
Global Car Industry Overview
492 Views
Download Presentation
elina
Download Presentation

Global Car Industry Overview

- - - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

  1. Global Car Industry Overview • Consolidation • Global networks • Legislation dependent technology • Homogenous products

  2. PEST Analysis Political • Environmental legislation explorations • UK car market affected by investigations • High concentrations of market ownership

  3. PEST Analysis Economical • Overcapacity • Industry at the whim of the business cycle • Few independent car makers • Difficulty in sustaining competitive ads.

  4. PEST Analysis Social • Erosion of brand extras • Market movement from petrol to diesel • Manufacturing to a consumer dictated market

  5. PEST Analysis Technological • Discoveries spurred by govt. legislation • Rising costs of developments • New model development is cautious

  6. Main Competitive Factors • New technological developments • Brands and joint ventures • Alliances to further market knowledge • Sharing design/technological developments • International boundaries being eroded

  7. A Look At Ford and GM Ford • Growth by acquisitions • Jaguar, Volvo, Aston Martin, Land Rover General Motors • Prioritized in making alliances • Smart way of being global but local