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Crown Business Advisor Training
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Crown Business Advisor Training

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  1. Crown Business Advisor Training Administration

  2. Agenda • Communication • IT • Finance • Products • Social Media • Advertising / Marketing • Seminars

  3. Communications • Google Hangout • Set up a Gmail account • Crown will add you to the Crown Business “Huddle” • Basecamp • Accept Invitation from Crown • Community Message Board • Share documents and files with each other

  4. BaseCamp • - Welcome!

  5. BaseCamp • - Sending Group Messages

  6. BaseCamp • - Sharing Files

  7. IT • - Navigating Crown.org

  8. IT • - Navigating Crown.org

  9. IT • Navigating CrownBiz.com

  10. Business Advisor Directory

  11. Crown Business Blog • Content, News, Practical tips

  12. Crown Business Blog • - End with resources / Your contact information

  13. Crown Business Advisor Resource Center

  14. Update your profile • - Contact information

  15. Blogging • - Create content for Crownbiz.com

  16. Downloading Resources

  17. Finance • Contracts • Crown Business Advisor Contract • W-9 • Commissions • Open a Stripe account (Stripe.com) • Payment processed 15 days after close of month • Example: April Payment – processed on May 15th. • Tax Documents • Form 1099-MISC mailed by January 31st of each year • All Questions should be directed to Amy Hubbard at AHubbard@Crown.org

  18. Finance • - Compensation • 25% commission (retail) of any Crown product sold. • Customer must use your personal code upon check-out to receive commission. • Customers receive a 5% discount for using your code. • Examples: • Venture Academy ($150 Retail – Commission = $37.50) • 75% commission on all ticket sales for seminars • Must use the CrownBiz.com event center • Advisor/Instructor is responsible for ordering seminar materials. • You decide the price of the ticket for your event • Seminar Finance Tracker – posted in the Tool Kit • Seminars ($50 per ticket @75% = $37.50…40 participants = $1,500)

  19. Products • Business by the Book • Family Works Videos • Venture Academy • Crown Connect • Seminars • Business by the Book • How to Start a Business that Matters • How to Grow a Business that Matters • Other = Opportunity ID / Team PID – consultant service upsell.

  20. Social Media • - Let’s spread the word! • We will use the following accounts • Google+ - Communication • Facebook – Advertising/Promoting • LinkedIn – Networking • Twitter – Community Conversation

  21. Social Media - Quick Facts • 73% of all adults use social media with Facebook being the top social media site • 42% of adults use multiple social media sites daily • 65% of adults get their daily news online. 85% rely on Facebook as their main news site. • Facebook – stay in touch with friends and family • 1.15 Billion users • 61% mobile • Allows for targeting of groups and specific demographics • Best ads are brief copy, high resolution photo

  22. Social Media Quick Facts • Twitter – Join the conversation • 550 million users • 43% mobile • (@) • @RobertDickie @CrownUpdates • (#) Hash Tags • #Leadership #Business #SuperBowl #AcademyAwards • (Search) – join conversations…add value • LinkedIn – Business / Online Resume • 225 million user profiles • Avg income 83k • Best content? Slide decks and industry editorials

  23. Social Media Facts • Pinterest • 70 million users • 80% Female • Best Content? • Info-graphics • Do-it Yourself • Recipes • E-commerce (Marriage PID?) • Google+ • 35 Million users • 71% male • Best for Google Integration • (nerd central) - Gary Vaynerchuk

  24. Advertising / Marketing • Crown Facebook and Twitter • Crown = 75k fans • Crown Business = 3k fans • Crown Publicist • National News Outlets • Can help support for local News • Crown Radio • Crown Connect – Global Family • E-mail Campaigns • Local targeting

  25. Example: Facebook Advertising

  26. Quick Facts • 1 Like = 600 views (average) • Previous ad = 440,000 organic views • Previous ad = 31,644 ad placements with our targeted audience

  27. Registering Your Seminar

  28. Registering Your Seminar

  29. Your Seminar!

  30. What is our Win? • Kingdom • Hearts changed • Lives impacted • You • Hearts changed • Lives impacted • Successful engagements • Profitable business • Crown • Kingdom Impact • Supporting you…helping you be successful!

  31. How do we measure success? • Lives Impacted • Trainings = Seminar numbers • Engagements = number of businesses engaged • Company Size • Number of employees • Estimated number of customers they serve • Testimonies – video, written, etc. submitted to Crown • Leaders trained (Business Advisors, Seminar Instructors, Network Leaders)

  32. CrownBiz.com • - Directory

  33. Tracking Success

  34. Crown Business Advisor – Team Status • Must remain in good standing with your church and other members of the organization. • Must remain active participating when possible with group calls and education events. • Yearly membership fee (currently $300)