How To Make Your WordPress Site Ready For Google 2021 Update

1. How To Make Your WordPress Site Ready For Google 2021 Update

2. • Starting from May 2021, Google Page Experience Update will be effective and start ranking websites in search results based on the user experience while interacting with the content of a web page. In other words, if your website won't offer a delightful user experience based on a set of vital metrics called Core Web Vitals - Google will not rank your website higher in search results. The page experience 2021 update primarily consists of numerous existing Google ranking signals such as no-annoying interstitial, safe browsing, mobile- friendliness, security (HTTPS), and page speed and in this insightful piece, we will discuss some of them. If you have a website powered by WordPress, here's how you can make it ready for the new page experience Google update and rank higher in search results this year. Let’s get started.

3. Embrace Mobile-friendliness • On March 5, 2020, Google had already announced that it would move to mobile-first indexing starting September 2020. To determine your WordPress website’s mobile-friendliness, you can simply use the mobile-friendly testing tool developed by Google. When you run your website through this tool, it will not only show you whether your site is easy to access on a mobile device but also tell you the exact page loading issues that your website is having. On clicking the ‘view details’ button, you will get a detailed report of all your site pages having issues. Now, start resolving all the technical issues considering the suggestion provided by the tool to make your site mobile-friendly. If you are getting page loading issues owing to the outdated theme used by your WordPress site, you can choose from the latest mobile-responsive themes and get it incorporated with the help of custom WordPress development services providers.

4. Improve Your Site Loading Speed The page load time of a website is an important element of the Google Core Web Vitals. The faster your site loads on the browser, the better the user experience it will render. Not to mention, Google doesn’t love the websites whose largest contentful paint (LCP) is more than 2.5 seconds. According to a study conducted by Google, if a website load time increases from 1 sec to 3 sec, the bounce rate is likely to get increased by 32%. You can check the speed of your WordPress site using the PageSpeed Insights tool developed by Google and if your site gets a score below 90, then there is a scope of improvement. You can improve the site loading speed on your own by looking at the opportunities provided by the tool or you can seek help from someone having expertise in WordPress development services, particularly, if you don’t have sound technical knowledge.

5. Conclusion In this article, we have discussed only a couple of page experience signals in detail that will directly influence your site ranking starting from May 2021. The other key factors that need your attention include site security, bounce rate, content, intrusive interstitials, and more.

6. Source Url:- https://medium.com/@elenamia/how-to-make-your- wordpress-site-ready-for-google-2021-update-f73d6c356024