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Michael Dominguez, Senior Vice President of Sales at MGM Resorts International, discusses the hotel's business model today, highlighting that demand is robust and RevPAR has returned to 2007 levels. However, the industry is still catching up, especially regarding non-group leads. Key takeaways reveal slow supply growth, healthy demand growth despite economic headwinds, and how ADR will play a crucial role in RevPAR recovery. The challenges of rising costs in food and beverage are also examined, emphasizing the importance of understanding revenue per occupied group room.
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The Hotel Business Model TodayMichael DominguezSenior Vice President, SalesMGM Resorts International
Industry Takeaways • Supply Growth – Very Slow • Demand Growth – Healthy – Despite Everything • ADR – Will Drive Revpar Recovery • Steady As She Goes
5 Year Crude Oil Peaked at $222 – March 2012 45% Increase
Direct Cost • Rooms – 75% Lost Profit Figure • F&B – Highest Direct Cost Center • Other – Smallest Profitability
Beef Prices 53% Increase
Poultry Price 20% Increase
Salmon Price 50% Increase
Shrimp Price 82% Increase
Coffee 5 Year - Price Peaked at $302
Coffee 10 Year - Price 106% Increase
Cotton Prices 43% Increase
Revenue Per Occupied Group Room 200 Total Room Nights $20,000 Food & Beverage Spend
Revenue Per Occupied Group Room Hotels Expected F&B Contribution Per Group Room Night $150 Your Expected F&B Contribution Per Group Room Night $100 You have less leverage with rate and concessions
Revenue Per Occupied Group Room Hotels Expected F&B Contribution Per Group Room Night $150 Your Expected F&B Contribution Per Group Room Night $200 You have a ton of leverage with rate and concessions