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Who I am

Who I am. Maarten Noyons CEO of Noyons Content Consultancy (NCC) Since 1997 advisor of Media Companies, Content Houses, Operators, Handset manufacturers and Government organisations , created in 2004 the International Mobile gaming Awards ( www.imgawards.com ),

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Who I am

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  1. Who I am • Maarten Noyons CEO of Noyons Content Consultancy (NCC) • Since 1997 advisor of Media Companies, Content Houses, Operators, Handset manufacturers and Government organisations, • created in 2004 the International Mobile gaming Awards (www.imgawards.com), • created in 2007 the Special Interest group Mobile games of the European Game Developers Federation (www.egdf.org), • created in 2009 Playground, a platform for geo localised games (www.playground-maker.com) in collaboration with C4MProd, Hyptique, A Different Game and Mekensleep.

  2. Create your gps game in a few clicks

  3. WHO WE ARE Tom Soderlund, CEO of A Different game, creator of Botfighters, the first Massively Multiplayer gps game, launched in 2001 Mathieu Castelli, CEO of C4MProd, creator of MogiMogi, the 1st GPS Community game, launched in Japan, in 2004, Olivier Lejade, CEO of Mekensleep MMO Pioneer and creator of Soulbubbles Maarten Noyons, CEO of NCC Founder of the International Mobile Gaming Awards and initiator of Playground. Pierre Lavoie, CEO of Hyptique Interactive design pioneer; multi-terminal, RA and VR interface architect on Terra Numerica. Jessica Rei, Events Director at NCC Organizer of the Playground Tests all year round and also Playground Festival And Summit 2011.

  4. The Context • More powerful GPS Chip sets and GPS Antenna’s and better software solutions provide excellent localisation features to handsets • No smartphone leaves the factory without these features.The market penetration of GPS enabled Handsets will continue to grow with an average growth rate of 33% per year to over 200 Mln. Devices by 2015 (Berg Insight), • LB applications are emerging and start having a certain success: Foursquares, Gowalla, Loopt, Brightkite, Gipsii(LB Social network), Location based advertising (LBA), Glu Mobile launches 1.000 Find Them All, Nokia launches Ovi Map racing. • « Free navigation » is the new trend, launched by both Google and Nokia who are both providing Map data for free.Navigation Software is the best selling application on the iPhone in 2009 in Europe and the US,

  5. We are not alone • Aka-Aki Around Me BelysioBlumapiaBlumniBrightkiteBuddyBeaconBuddycloudBuddyMobBuddyWaybuzzdCarticipateCitySenseComeTogethrDodgeballDopplrDuzineFindbyClickFindMe Footprint History FracedGeoMeGeoSpotGeoUpdater Glimpse GyPSiiIClosebyIplingIpoki IRL Jentro Latitude LightPole Limbo LocatikLocatrixLocle Loki LooptMapMe Map My Tracks MeetMoiMobilarisMobiLuckMologogoMoximitiMyGeoDiaryMyGeologMyrimis Now Here NulazPelagoPlacrPlazesPocketLifeQuiroQliqueRummbleScvngrShizzowSkobblerSkout Sniff Socialight Sparrow Spot Adventures SpotJots The Grid TownKingTownQueenTripitTwittelatorUnypeweNear WHERETMWhereYouGonnaBeWhrrlZhiingZintin

  6. Vision • Location awareness challenges game designers • To create a newpowerfulgeneration of games. • These games allow players tointeractwith their • Direct surrounding, toexplore, discoverandmake • New friends in completely new ways. These games turn the world into a Playground anytime, anywhere.

  7. Mission • To develop a powerful tool set for the creation of Real World Games, open source, easy to use and accessible to anybody, • To moderate and grow the community of developers that are using the game creation tool, • To provide marketing and publishingservices to the creators of these games.

  8. Playground Architecture Game Creator Ajax website. Add items, characters, basic scripting Mobile Client iPhone initially, later Android, Blackberry, and other smartphones. Server GeoDjango Apache MySQL Administration Interface Website. Change permissions, see reports.

  9. How it will work • Example of a collection game • Register • Pick a city • Create a collection • Create a quest • Place your items • Save your game

  10. How it will work • Example of • a Battle Game • Register • Pick a city • Create virtual opponents • Create weapons and shields, power ups • Create safe havens and danger zones • Save your game

  11. Playground Festival For 2 days, the city will be a giant playground. 9 & 10 July 2011 Inhabitants and visitors will become players in a larger-than-life game.

  12. Playground Festival The PACA Region: a land of festivals Marseille 2013: a real opportunity - to set up the world’s first annual festival for geo-localized games - to offer a new concept: new dimensions in entertainment, new interfaces and new experiences.

  13. Playground Publishing • The first specialized publisher of location aware Games and Applications • Funds ambitious LBS projects get them • - to Operators worldwide to handsect manufacturers • - to App stores • Provides Billing solutions for virtual Items, Additionnal levels, Special Features, High scores.

  14. Timeline

  15. Vidéo du 1er testJeu Le Messager

  16. Videocomingsoon on youtube…

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