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The Importance of Program Design. How Correctly Designing your Program Will Help Your Fundraising Efforts. WHAT'S A NONPROFIT PROGRAM?. Programs are not the same as activities!!! Many nonprofits have activities, not programs.

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the importance of program design

The Importance of Program Design

How Correctly Designing your Program Will Help Your Fundraising Efforts

what s a nonprofit program
WHAT'S A NONPROFIT PROGRAM?
  • Programs are not the same as activities!!! Many nonprofits have activities, not programs.
  • A nonprofit program is a highly integrated set of resources and activities geared to provide a service or closely related set of services to clients.
what s a nonprofit program1
WHAT'S A NONPROFIT PROGRAM?
  • Activities are a set of events that, although they are or seem beneficial to the community, are so loosely or informally conducted that it is difficult to readily ascertain if the events are truly needed by the community and/or are making any substantive difference in the community.
  • It is important to know the difference
program system inputs processes outputs and outcomes
Program "System”Inputs, Processes, Outputs and Outcomes
  • Program inputs are the various resources needed to run the program, e.g., money, facilities, clients, program staff, volunteers, etc.
  • Processes are how program services are delivered, e.g., clients are counseled, children are cared for, art is created, association members are supported, etc.
program system inputs processes outputs and outcomes1
Program "System”Inputs, Processes, Outputs and Outcomes
  • Outputs are the units of service, e.g., number of clients counseled, children cared for, artistic pieces produced, or members in the association.
  • Outcomes are the impacts on the clients who are receiving the services, e.g., increased mental health, safe and secure development, richer artistic appreciation and perspectives in life, increased effectiveness among members, etc.
  • The outcomes are the "compass" for the program and help it keep its direction. This is why funders are increasingly requesting outcomes-based evaluations from nonprofits.
preparation cornerstones to successful program planning
PREPARATION: CORNERSTONES TO SUCCESSFUL PROGRAM PLANNING
  • Should Be Aligned with the Organization's Mission
  • Should Be Closely Aligned With Strategic Planning
  • Conduct Program Planning as a Team
preparation cornerstones to successful program planning1
PREPARATION: CORNERSTONES TO SUCCESSFUL PROGRAM PLANNING
  • Should Involve Potential Clients as Much as Possible
  • Don‘t Worry About Developing "Perfect" Program Plan
planning your programs and services
PLANNING YOUR PROGRAMS AND SERVICES
  • Program Framework: Outcomes, Goals, Strategies and Objectives
  • Follow Directly from Strategic Planning
      • Program Outcomes
      • Program Goals
      • Program Strategies
      • Program Objectives
planning your program and services
PLANNING YOUR PROGRAM AND SERVICES
  • Defining Each Service in Program
    • Draft Description of Each of Your Services
    • What Groups of Clients Are Served By Each Service?
    • What Needs Does Your Service Meet for Each Target Market?
    • Who Are Your Competitors / Collaborators?
    • Finalize Description of Each of Your Services
planning your program and services1
PLANNING YOUR PROGRAM AND SERVICES
  • Planning Program Promotions
    • Positioning Your Services -- the Positioning Statement
    • Public and Media Relations Plan
    • Customer Service Plan
planning your program and services2
PLANNING YOUR PROGRAM AND SERVICES
  • Planning Service Delivery Methods
    • Producing Each Service
    • Distributing Each Service
planning your program and services3
PLANNING YOUR PROGRAM AND SERVICES
  • Planning Methods to Measure Success of Program
    • Building In Key Indicators of Success
    • Conducting Initial, Pilot of Program
    • Program Reviews
    • Evaluation of Plans
    • Program Evaluations
resourcing and budgeting for program development
Resourcing and Budgeting for Program Development
  • Examine the program's process to the extent that you can associate what resources are needed to carry out that process.
  • Consider: personnel costs (salaries and wages, fringe benefits, consultants), training, space, equipment purchase or rental, travel, copier, telephone, general office supplies, etc.
  • Develop a program budget by estimating the cost for each resource identified above.
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