Frank Skinner, HCEA Executive Director. HCEA 2012 STATE of the INDUSTRY. Research Underwriters. Why is this important?. Understanding big picture trends empowers you to make better informed decisions. HCEA State of the Industry. 1. 2. 3. Measurable Trends. Future Outlook. Industry
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.
Industry perspective from multiple viewpoints
2011 Top 20 Destinations
Top 20 Destinations, Last 5 YearsMedical Meeting Location Trends
52%of all reported meetings over the last five years were held in the top 20 destinations.
48%of all reported meetings in 2011 were held in the top 20 destinations.
Note: Only meetings reported to HCEA are tabulated.
Exhibitors must be even more creativeto attract HCPs and provide a stellar learning experiencewith each booth visit.
More hands-on learning opportunities in the hall.
Better collaboration between show organizers and exhibitors to make the exhibit hall “the place to be.”