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VTN Maple Leaf Chapter 2009 Winter Presentation

Learn why Brother is a good product to sell in a down economy and how you can make money by selling Brother. Discover the support and benefits Brother offers, including total customer satisfaction, low total cost of ownership, and competitive pricing. Join the Q&A session to find out more.

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VTN Maple Leaf Chapter 2009 Winter Presentation

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  1. VTN Maple Leaf Chapter2009 Winter Presentation

  2. Agenda • Current Situation • WHY BROTHER – Brother is a good product to sell in a down economy • WHY BROTHER – You can make $ selling Brother • WHY BROTHER – We are here to support you • Conclusion • Q&A

  3. Current Situation Effect on VARs… • Must work harder to get the sale • Must provide more for less • All the while being mindful of your own margins & bottom lines The game is changing With the down turn in the economy… • Technology purchase decisions being delayed • Budgets are shrinking • Companies still need print & imaging solutions BROTHER can help you provide more for less while being mindful to margins

  4. WHY BROTHER: Give your customers more for less Total Customer Satisfaction (TCS) • Easy to use solutions • Reliable technology • Multitasking capabilities • Small footprint • Toll free technical service line • Machine lifetime toll-free technical support • Standard or extended warranties • Customer service centers across Canada Good Value for Money (recipient of multiple awards) Brother designs with a single goal in mind: Exceed customer expectations Low Total Cost of Ownership (TCO) • Low Purchase Price = competitively priced solutions • Reduced Operating Cost = spend less on consumables

  5. WHY BROTHER: Low Total Cost of Ownership (TCO) • Low Purchase Price = competitively priced solutions • Purchasing is usually less expensive versus leasing • Represents only 20% of a printer’s costs • Reduced Operating Cost = spend less on consumables • Up to 80% of a printer’s costs are incurred after purchase • Automatic Two Sided Printing (Duplexing) • Multifunction Centers (Print, Copy, Fax, Scan) – Only 1 consumable • Separate drum and toner units (dual component) • Separate colour cartridges (Cyan, Magenta, Yellow) • High yield colour cartridges • Energy Star Program

  6. WHY BROTHER: Helping the bottom line What’s in it for you… Pass on the savings (Give them more for less) OR Keep the savings (Improve your bottom line) These programs can yield upwards of $5K in additional profit per quarter (on $15K in sales) Competitively priced solutions – designed to exceed expectations & provide TCS (Total Customer Satisfaction) Q1 2009 VAR Partner Program (VPP) – designed to deliver long term profitable growth IR Program – Instant Rebate Program

  7. WHY BROTHER: Q1 2009 VAR Partner Program (VPP) • January 1st – March 31st, 2009 • Designed to provide long term profitable growth to our valued VTN members • Program Benefits: • No Hassle program tracking • 10% back-end on all hardware purchases • 15% back-end on all hardware purchases if you sell $15K • Additional $25 back-end rebate on each color laser and MFC8860DN • If you are currently not enrolled in our VPP and you would like to learn more, please contact me @ chris.bennett@brother.ca or 1-888-350-6519.

  8. WHY BROTHER: IR Program • Monthly IR Program

  9. WHY BROTHER: Here to support you! • P&I Training • Webinar Series (Ongoing) • Hands-On Print & Imaging Specialist Training (Fall 09) • Additional Webinar Modules • BROTHER Partner Site navigation • BROTHER Solution Center navigation • TCO Comparisons • Vertical markets such as Health Care, Financial, SMB, etc. • Vertical Market Support • Healthcare package (BROTHER USA)

  10. Brother will provide you with sales support; Brother can help you provide more for less while being mindful of your bottom line Provide your customers with more for less Low Total Cost of Ownership (TCO) Total Customer Satisfaction (TCS) Award Winning Technology Mindful of your bottom line Competitively priced solutions Q1 2009 VAR Partner Program (VPP) Providing you with sales support P&I Training & Webinars TCO Comparisons Vertical Market Support Engage & Profit! Conclusion

  11. Questions Thank You! Confidentiality Warning: This document and any attachments are intended only for the use of the intended recipient(s), are confidential, and may be privileged. If you are not the intended recipient, you are hereby notified that any review, retransmission, conversion to hard copy, copying, circulation or other use of this document and any attachments is strictly prohibited. If you are not the intended recipient, please notify the sender immediately. Thank you. Brother and its logo are trademarks of Brother Industries, Ltd., Japan. All specifications are subject to change without notice. All registered trademarks referenced herein are the property of their respective companies.

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