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Business Administration Prof. Dr. Ulrich Daldrup

Explore the business potential of indoor Padel tennis courts in Munich. Learn about the sport, facilities, products, market analysis, and financial plan.

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Business Administration Prof. Dr. Ulrich Daldrup

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  1. BusinessAdministrationProf. Dr. Ulrich Daldrup Padel Tennis Courts Munich Philipp Kreis Jessica Schettler Patrick Jokiel

  2. Content • Business Idea • What is padel tennis? • Padel field and rules • Facilities • Products and Service • Products • Building Plan • Market analysis • Padel tennis in Germany • Consideration of the tennis associations in Germany 2016 • Location decision: Munich • Marketing Strategy • Future Products and Services • Financial Plan: • Fixed costs • Consumption costs • Labour costs • Investment funding • Self cost Calculation • Price and Turnover • Cash Flow Calculation • Return on Investment • Conclusion

  3. Business Idea • New sport sensation in Europe: padel tennis • Our project idea was spawned because of our personal interest in padel Tennis • High fun factor • Padel tennis is a good alternative to tennis (“modern form”) • Spread of padel tennis in Germany just started • We decided to make a viability analysis of indoor padel courts located in Munich

  4. What is padel tennis? • Mixture of tennis and squash • very young sport - first time 1965 in Mexico • 1974 : first in Europe (Spain) • 2011: 300000 padel courts in Spain https://www.youtube.com/watch?v=CDOptHEAiPQ

  5. Padel field and equipment • The field: • 200 m² Plexiglas box with metal fence • Playground: usually artificial grass or carpet and sand • It looks like a smaller tennis court without the double courts and with a lower hanging net • The racquets: • Made of foam as a core with a stable smooth plastic skin of different thickness • The ball: • The balls are the same size as tennis balls, but a slightly lower air pressure, so they are slightly slower

  6. Facilities • Indoor hall with 3 Padel tennis courts • Learning Courses for beginners and advanced players • Best quality of equipment ,courts and coaches • Sporty fair atmosphere

  7. Products & Services • Rent padel courts • Rent and sell equipment: • padel racket • padel balls • Courses with professional Trainers: • beginner Courses • advanced Courses

  8. Products • Weekdays and Weekend opening hours • Monday – Sunday: 8:00 -23:00 30€ per hour (per court) • Courses: and training: • Training course with Trainer (group of 1-4) 45€ per hour • Special Beginners courses with Trainer (group of 4)120€ per 2 hours • Advanced courses with Trainer (group of 4) 120€ per 2 hours • Equipment: • Rent Padel racket 5€ per 3 hours • Padel Balls (3 Balls per pack) 10€ per pack

  9. Building Plan • Rent hall (1000 m²) • 3 PadelCourts (200 m²per court) • Toilets (20 m²) • Dressing room (60 m²) • Reception (50 m²) • Parking spot (150 m²)

  10. Market Analysis • Need a high population density area in Germany with: • Sporty and active region • Big population • Many tennis clubs • Good infrastructure • Many pupil and students

  11. Padel Tennis in Germany Condition at the time: • In Germany there are 34 Padel-Tennis-Courts • Most are based in west Germany Possible areas: • Middle Germany • South Germany

  12. Consideration of the tennis associations in Germany 2016 Germany has 18 national associations with 1.400.914 registered tennis players The biggest association is the Bavarian Tennis association (BTV) with 301.338 registered players

  13. Location decision: Munich • Population: 1.534.935 • Pupil: Approx. 120.000 • Students: Approx. 120.000 • Headquarter of the Bavarian tennis association • 60 tennis clubs approx.15.000 registered players within 15 km radius • Good infrastructure • Today Munich has only two padel tennis outside courts

  14. Marketing Strategy Publicity & Advertising • Mouth publicity • Posters • Handouts • Newspapers • Internet Website • Tennis clubs • University sport

  15. Future Products and Services • Organize Tournaments • Create a Padel Club • Outdoor area (courts)

  16. Financial Plan • Fixed Costs • Consumption Costs • Labour Costs • Investment Funding • Self Cost Calculation • Price and Turnover • Cash Flow Calculation • Return on Investment

  17. Fixed Costs

  18. Fixed Costs

  19. Consumption cost

  20. Labour Costs

  21. Investment Funding A bank loan will be needed to finance 60% of the total investment. We assume a bank loan over a period of 10 years with constant annual loan redemption and a 7% interest rate

  22. Financing cost

  23. SelfCostsCalculation

  24. Price and Turnover

  25. Price andTurnover

  26. Cash Flow Calculation

  27. Return on Investment

  28. Conclusion • Padel Tennis is a new upcoming sport in Germany • High demand and little competition in the area of Munich • High number of potential Tennis players in Munich • In 3,5 Years the owners earn their investment back • The dividend cumulated over ten years will be 818.933€

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