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Introduction to Windows Phone Store

Introduction to Windows Phone Store. Jaime Rodriguez @jaimerodriguez Microsoft. Agenda. Windows 8 Experiences Platform glance Windows Store Momentum and gaming context. demo. Windows Phone 8 Experience. Reach. Store. Apps. 191 countries. 50 languages. Flexible economics.

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Introduction to Windows Phone Store

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  1. Introduction to Windows Phone Store Jaime Rodriguez @jaimerodriguez Microsoft

  2. Agenda • Windows 8 Experiences • Platform glance • Windows Store • Momentum and gaming context

  3. demo Windows Phone 8 Experience

  4. Reach Store Apps 191 countries 50 languages

  5. Flexible economics Your awesome game Microsoft commerce APIs 3rd Party commerce APIs Microsoft advertising 3rd Party advertising Microsoft analytics 3rd Party analytics

  6. Revenue sharing 70% You keep

  7. In-app commerce One time purchase Purchases over time Microsoft commerce Feature differentiated trials Persistent purchases Expiring purchases Consumables

  8. Mobile operator billing

  9. Windows Phone 8 Platform (Simplified) Windows Phone Apps XAML View C C++ C# VB Model Controller WinRT APIs Devices & Printing Communication & Data Graphics & Media System Services Application Model Core Windows Core OS Services

  10. Ready to get started?

  11. Pre-requisites • Great idea for a game • Develop • Windows 8 • Visual Studio 2012 • Unity add-in for Windows Store & Windows Phone (beta) • Store submission • Store account • Unity add-in for Windows Store & Windows Phone license

  12. Store registration $99 Free Business Students (Dreamspark) Startups (Bizspark) MSDN subscribers

  13. Unity targeting Windows Phone Randy Spong Unity

  14. Caveats • Not quite as far along as our Unity for Windows 8 and Windows RT • Requires paid MS developer account

  15. Good Differences • Tethered Deploy • Build & Run • AutomagicalHashTable and ArrayListfixups

  16. Things That Don’t Work Yet • Screen orientation (can't change at runtime) • Network [Same on Windows 8/RT] • Webcam • Movies • Microphone • Sensors (compass) • GPU profiling (driver issue) • Shadows (driver issue) [Same on Windows RT]

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