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Property Consulting Group. 225 W. Hubbard Street Chicago, IL 60647 (312) 948-0260. Site Ranking.

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Property consulting group

Property Consulting Group

225 W. Hubbard Street

Chicago, IL 60647

(312) 948-0260

Site ranking
Site Ranking

  • PCG is an ideal spot for an aspiring sports marketing professional to break into the industry. My internship has provided me with legitimate responsibilities, opportunities to get honest, challenging feedback from prominent professionals, and has given me countless networking opportunities. While it would be nice to get paid, this is still a fantastic spot for a student to intern. I couldn’t recommend PCG as an internship site more highly.

Words of wisdom
Words of Wisdom

  • Seek out opportunities to grow and get involved. Ask to get involved with as much as you can.

  • Understand that your social media presence is monitored,and that you can negatively affect yourself or the company your represent with your activity on the web.

  • Smile. Taking a positive attitude to each task makes a world of a difference, and can only help others’ perception of you as an intern

  • Ask for feedback. Negative feedback is one of the best ways to grow as a professional

Internship objectives
Internship Objectives

  • Design and implement a Twitter-based social media strategy to raise awareness for Dan and PCG

  • Manage the writing schedule & editing of The Migala Report

  • Writing of two white papers outlining best practices for sports entities in Social Media and Sponsorship

  • Aid in the editing and strategic design of a book to be titled The Art and Science of Sponsorship

  • Assist in creative brainstorming processes with unique activation suggestions for potential clients

  • Aid in the researching and development of leads

Daily activities
Daily Activities

  • With the wide range of projects I worked on, my daily activities were constantly changing. On any given day, I likely worked on the following activities in addition to other miscellaneous projects:

    • Monitoring of Dan’s Twitter activity, including his tweets, interaction with other followers, and his impact on the platform

    • Researching and developing new client leads

    • Coordinating with writers of The Migala Report regarding their articles, and helping them generate quotes and topics

    • Participating in creative brainstorming sessions

Project description
Project Description

  • I was charged with designing and implementing a Twitter-based social media strategy that would increase the brand recognition and reach of PCG

  • The strategy would be enacted through the Twitter handle of my site supervisor, Dan Migala

  • My job was to serve as Dan’s social media advisor, providing him with feedback and specific targeted tasks with tangible goals that broaden the reach of PCG and increase the brand recognition and reputation within the sports industry