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Rapid Response System

Rapid Response System. Rapid Response System. Developed to notify account teams when the client was not happy with one or more service areas, such as cost management or creative content. Designed to help Euro RSCG provide the best quality of service available.

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Rapid Response System

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  1. Rapid Response System

  2. Rapid Response System • Developed to notify account teams when the client was not happy with one or more service areas, such as cost management or creative content. • Designed to help Euro RSCG provide the best quality of service available. • Allows Euro RSCG to measure the results of our work.

  3. Rapid Response System – How It Works • A client instance is established by Euro RSCG. • Key dates are chosen, anywhere from 4 to 12 per year. • On the key dates, each client user will receive an email that contains a link to a survey website. • The survey contains a list of questions regarding Euro RSCG’s service. • The client user selects an option ranging from Very Satisfied (5 points) to Not Satisfied (1 point) for each question. • Any surveys submitted with poor marks (1 or 2 points) will be immediately routed to the Euro RSCG Account Team for that client.

  4. Rapid Response System – Step 1 • The client user receives an email that contains a link to a survey website:

  5. Rapid Response System – Step 2 • The client user clicks on the link to open the survey website:

  6. Rapid Response System – Step 3 • Surveys containing poor marks are immediately sent to the Euro RSCG Account Team and marked as urgent.

  7. Rapid Response System – Final Step • The Euro RSCG Account Team contacts the client determine how to correct the problem.

  8. Rapid Response System – Customizations • Go to http://rrs.eurorscg.comto fill out a new client request:

  9. Rapid Response System – Customizations (cont.) • Items to customize: • Client • Email Subject • Email Message • Email “From” Name • # of Days to Send Followup (reminder email) • Followup Email Subject • Followup Email Message • # of Days Prior to Send Agency Notice • Dates to Send Surveys (up to 12 per year) • Euro RSCG Team Members (account administrators) • Client Team Members (who will receive the survey) • Website Greeting • Thank You Message • Survey Questions (up to 20 questions)

  10. Rapid Response System Contact Adam Frost with any questions: adam.frost@eurorscg.com

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