8 SEO elements which you cannot Afford to miss

1. 8 SEO elements which you cannot Afford to miss In this article, we will look at the most important elements of Search Engine Optimization. It is very important to know what the main elements of Seo are because these will help you understand how search engines work and how they rank websites as well as giving you ideas as to how to improve your ranking. So let's find out. 1. Site Architecture This is an important element for SEO as it dictates how easy your site/pages are to crawl and index, but also how user friendly it is too. In general terms, a solid architecture has single entry points to pages that are linked to internal pages. 2. URL structure and file names The structure of URLs is important as not only does it tell Google what the page is about, but also has an impact on how well the link equity flows to each sub-page. Canonicalization of links can be considered more important than some other aspects of SEO. The file name of each page also has an impact. URLs that are meaningful about pages are better than URLs that don't mean anything. Internal linking is more effective when it goes to related content, this means you should not simply link to random pages with no relevance. 3. On-Site Content On-site content needs to be both unique and relevant for Google's search algorithms to function correctly, but also for users who come across your site/page whilst browsing different sites on the internet. If you use scraped or copied material on your website this will be considered plagiarism, which Google does very well at finding, resulting in penalties being imposed on your site if found out. 4. Keywords The major element in Seo is keywords. This is a word or phrase that describes what subsites are related to your website, so it should be relevant to your site and not just any words or phrases. When choosing keywords, mainly focus on one keyword per page and don't repeat them all over the place because this will only confuse the search engines and make it harder for readers. You can target broader keywords that cover more topics but then again keep it relevant. 5. Keyword density

2. Keyword density refers to the number of times that keywords are used on a page in comparison with other words within that same web page. This is still important because the higher the keyword density the more relevant Google thinks your content is, resulting in you ranking better for search queries related to those terms. However, it is also worth noting that over-optimization can lead to negative results, so make sure you use this tactic with care. Generally, 2-3 percent density is ideal for an article. Too much will lead to spam. 5. On-Page Optimization On-page optimization has many different elements, but some examples are: making sure your title tags are descriptive and use your target keywords, using headings that follow rules around headings hierarchy (H1, H2, H3...etc), making sure the alt text of any images matches the image and text around it, etc. 6. Link Building Link building is a very misunderstood area in SEO with many different opinions on how links should be built and acquired. In general terms links from other relevant websites will help your website's rankings by passing link equity to you from those sites, but this doesn't mean that bad practices such as buying links are good for you because if found out they can cause serious problems both in terms of penalties or complete removal from search engine results pages (SERPs). A good SEO services companyin Kolkata will focus on organic link building. 7. Social Media Optimization Social media optimization is important because not only does it have an indirect impact on your overall online presence, but also a way of people finding more information about your business and industry, as well as being able to interact with you. Some social media platforms have a more powerful effect on SEO than others, Facebook for example has been found to have some impact from internal links from the site being shared on their pages. 8. Mobile Optimization Mobile optimization is very important as Google want to display results that are relevant to users queries which mean if your website is not optimized for mobile then it can be harder for Googlebot (the crawler used by google) to continuously crawl the page, resulting in lower rankings overtime or no listing at all depending on how much work needs putting into getting this right. Google does offer an "add to home screen" option Why Codebuzzers Codebuzzers is the best SEO services company that provides a guaranteed ranking on Google. We have a team of qualified experts who know exactly what your website needs for a good exposure.You contact us now!