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Leveled Literacy Intervention 2014. Bringing Back #1. Agenda. Bringing Back. How are we doing? What’s new / What’s coming K-2 vs. 3-6 Applying the 7 Steps Who is buying in 2014?. Market Penetration by System by Schools. What’s New from F & P. Reading Record Apps. BAS. LLI.

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Presentation Transcript
agenda
Agenda

Bringing

Back

  • How are we doing?
  • What’s new / What’s coming
  • K-2 vs. 3-6
  • Applying the 7 Steps
  • Who is buying in 2014?
what s new from f p
What’s New from F & P

Reading Record Apps

BAS

LLI

changes to technology package
Changes to Technology Package
  • No More Data Management
  • CDs
  • No More Lesson Resource CDs
  • New Online Data Management
  • for BAS/LLI Fall 2014
booster packs fall 2014
Booster Packs – Fall 2014
  • Orange Booster Pack
  • Levels D & E
  • 40 Titles and Lessons
  • Green Booster Pack
  • Level K
  • 20 Titles and Lessons
new systems
New Systems

Fall 2014

Fall 2015

Grades 5-6

144 Lessons

Levels R-W

(same format and price as Red and Gold)

Grades 6-12

buy now save
Buy Now & Save
  • February 1 – March 31st
  • Buy at 2013 Price
  • 8% increase on April 1st
slide12

Brand Goals & Mission

  • Rebrand Goals
      • Brand Awareness
      • Brand Extension
      • Pre-seed the market
      • Eye towards market landscape and market segmentation
  • Brand Mission: Raise student achievement by building teacher expertise
  • Brand Goal: Systemic literacy change/growth in schools
slide13

Brand Identity

  • An instructional approach to literacy underpinned by a shared vision
slide18

Pre-Qualify

Discovery

Qualify

Define Solution

Present

Close

Account Management

slide19

Pre-Qualify

Discovery

Qualify

Define Solution

Present

Close

Account Management

Are they ready?

Have we mined for district data?

Have we identified/engaged the person with the budget?

Can we network them with another district?

Tackle the price misconception right away

Efficacy

Quality of Planning and Implementation

Capacity to Deliver

Prepare them for physical delivery

Have we presented the professional development and written it into the proposal?

Will they require additional PD books and training?

why they won t budge
Why They Won’t Budge
  • We’re already doing
  • something
  • No staffing
  • No money i.e. it’s too
  • expensive
  • Different priorities this
  • year
why buy more than one grade
Why Buy More Than One Grade?

Intervention is never “done”

New ELLs are always coming into the system

You can’t use one LLI system to address other grades

Prepare for district/provincial tests

the candidates
The Candidates
  • Implemented only one
  • grade
  • Only partially
  • implemented in some
  • schools
  • Chronic pilots
  • Doing their own thing
  • No money
  • No staff
  • No clout/No money
slide24
English Language Learners

Special Education/RTI

Guided Reading

Impact on Teaching

Assessment

Networking

Data Study / Partner

PD Services

PLCs

Improvement on provincial test

scores

Aboriginal Learners

Home/School

Reading Recovery

Cost Savings

Efficacy

F&P Research

Embedded PD

Low Achieving Schools

Book study

Special Sauce(s)

slide25

CustomerKey Contact or New ContactWhat Step?What’s the barrier? What problem can we help them solve? What’s your strategy for this customer 2014?