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Gearing up to Launch

The forum held in Colombo from April 7-10, 2009, discussed the significance of Next Generation Networks (NGN) in transforming multi-media traffic and P2P communications. Key topics included IP network planning, QoS, security, and potential business opportunities with NGN such as video calling, video shopping, and community TV watching. Regulatory uncertainties, network readiness, and the importance of region-specific applications were also highlighted. Attendees were encouraged to refine their networks for video-centric applications to meet evolving market demands effectively.

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Gearing up to Launch

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  1. FORUM ON NEXT GENERATION STANDARDIZATION (Colombo, Sri Lanka, 7-10 April 2009) Gearing up to Launch Manoj Barara, General Manager, Sales Engineering UTStarcom

  2. Significance of NGN • More and more Multimedia traffic • Increased P2P communications • Bi-directional Video communication networks • IP network plan • Numbering plan • Existing services & activation procedures • QoS • Security

  3. Potential Businesses from NGN • Video calling • Video Yellow pages • Video shopping • Video SNS • Community TV watching • High speed games – more realistic • Fixed Mobile convergence • Unified messaging • WAN centrex

  4. Target Audiences for the Biz • Residential customers • Video calls • Video SNS • Fixed Mobile Convergence • Unified Messaging • B2C • Video Yellow pages • Games • WAN Centrex • C2C • Video SNS, Video Blogging • Community TV watching

  5. Competition • Mobile networks offering Video • Video sharing sites • Virtual Network operators • Cable operators • ISPs offering VOIP services • Web based SNS • Web based direct selling sites like eBay, Rediff, Indiatimes

  6. Cost of Implementation • Incremental infrastructure upgrade required • Network readiness to support NGN • BW increase for bandwidth hungry applications • Reduction of Opex – real estate/ Power/ O&M • New revenue generation opportunities

  7. Regulatory Uncertainties • Telecom regulator Vs. Broadcast regulator e.g. IPTV • LNP uncertainty • FMC regulation • Interoperability certification • Uncertainty over the use of advanced NGN applications • Concerns on theft, pilferage, misuse rights management

  8. Asia Pacific trends • All operators considering NGN deployments – at various stages • PLDT – seamless migration to NGN • Region and culture specific applications • Uniform experience on 3 screens: • Mobile • PC • TV • Standards developing in parallel

  9. Changing marketplace • Tune up your network for the Video rather than data: • Time sensitive • Bandwidth hogging. • If you don’t do it, someone else will launch it • Cater to your region specific customer needs • Counter the cable operator • NGN can enable time to market applications

  10. Examples from SAARC • All operators deploying C4 transit before deploying C5 LE services • NGN deployed as broadband switch e.g. Aksh for Video calling & conferencing in addition to IPTV • Operators offering IPTV services on their upgraded networks using PIM SM, PIM DM, IGMP v3 PIM SSM • Launch of vanilla IPTV services also gaining numbers • New applications and UI gain lot of initial traction

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