How Many Monthly Visitors do YOU WANT? - PowerPoint PPT Presentation

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How Many Monthly Visitors do YOU WANT?

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  1. SEO and what it means to you.Short for search engine optimization, the process of increasing the amount of visitors to a Web site by ranking high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that site will be visited by a user. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. What is the severity of not obtaining a strong online presence? Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  2. How Many Monthly Visitors do YOU WANT? TODAY: 3,500  (not so good) What if you had these results? • 70,500 Visitors? • 282,000 visitors? (3 years from today) • 728,000(5 years from today) • 1,512,000new visitors to your web site 7-10 years from today! Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  3. People Search Online. Who are they finding? • Are you losing profits to your Competitors? Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  4. Conversions. How Many Leads do you want? Make sure you get the leads, not your competition! Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  5. R ROI and SEO • Baseline Monthly Traffic - Average VisitorsHuman traffic -5,000.00 • SEO Traffic ImprovementsExponential factor of increase in traffic over 6 months 2.00x • Net New TrafficHuman Traffic - Increase. 5,000.00 • Conversion RateMeasures YOUR conversion values (i.e. shopping cart, downloads, sales, etc.) or other call to action. .20% • Monthly Net New Customers 10.00 • Average Sale Client average sale value for web site based on conversion metric. $10,000.00 • Average Monthly RevenueNet Present Value for SEO improvements. $100,000.00 • Annual Net New Clients120.00 • Annual Net New Revenue $1,200,000.00 • Customer Acquisition Cost$250.00 • Outsourced SEO Annual CostAssumes Professional SEO design, implementation and maintenance. $30,000.00 Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  6. SEO MEANS PROFITS. How much do you want to Increase your bottom line? Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)

  7. SEO Google Guru to the RESCUE! • Increase Online Traffic • Increase Brand Identity • Become the “GO TO” online Authority • Discover Missed Opportunities • Grow Your Data Base • Decrease Lead Cost • Increase Profits! Author Randi Thornton SEO Google Guru (SEOGoogleGuru.com)