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Lush

Lush. By: Geneva Finklea. Research. Make their products from fresh and organic ingredients Make their own products and fragrances They actually visit the places where their materials come from Instead of testing products on animals they do it on humans

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Lush

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  1. Lush By: Geneva Finklea

  2. Research • Make their products from fresh and organic ingredients • Make their own products and fragrances • They actually visit the places where their materials come from • Instead of testing products on animals they do it on humans • Since their products are made by hand they put stickers of the person’s face who made that specific product

  3. Merchandise • Bath: Bath Bombs, Bubble Bars and Luxury Bath Melts • Shower: Soaps, Shower Gels, Shower Jellies, Shower Smoothies and Shower Scrubs • Hair: Shampoos, Conditioners, Hair Treatments and Hair Gels • Face: Cleansers, Moisturizers, Lip Balms and Scrubs • Body: Lotions, Hand Care, Foot Care and Deodorants

  4. Continue • Bath Booms Bubble Bars Massage Bars • Shampoos and Conditioners

  5. Window & Entrance • Lush’s Window

  6. Store Size • 10ft in Width • 12ft in Height

  7. Store colors, walls, & floors • Bright color and Pastels Walls Their walls are a chalkboard theme where they write their “I Believe” statements • Floors Gray square pattern

  8. Tags, signage, advertisements & website • Tags Signage Advertisement Twitter Lush Blogs Facebook Website:www.lush.com

  9. Logo • Different type of Logos

  10. Target Customer & Competitors • Products made for anyoneof any age who are into organic products Competitors Vs

  11. Fixtures • Wooden Tables Black wooden chairs

  12. Display Techniques • Each product has their own section in the store Eyeliner and Lipstick Soaps Hand Soap Lotions

  13. Lighting & Bags • Hanging lights and lights installed into the ceiling Bags

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