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PowerPoint second session. To start with, everyone prepares a 3 to 5 slide presentation Choose a subject Make sure there is a main message… (it is going to be your presentation title) Organize your thoughts, and make leading statements punchy. Choose a subject.

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powerpoint second session
PowerPoint second session
  • To start with, everyone prepares a 3 to 5 slide presentation
  • Choose a subject
  • Make sure there is a main message… (it is going to be your presentation title)
  • Organize your thoughts, and make leading statements punchy

AC 2002

choose a subject
Choose a subject
  • Start with a theme you like :
    • « fashionable travels in Europe »
    • « the french club soccer teams »
  • Transform it into facts you want to present :
    • « the french soccer teams do terribly in the european championship »
    • « the fall is traditionally a strike period in France »
  • A more interesting topic is « Why ? » such and such a fact holds :
    • « why are the french club soccer teams doing worse and worse »,
  • A yet more interesting one is your recommandation :  
    • « what should be done about it ? »
    • that is what actions you recommend.

AC 2002

preparing a travel brochure
Preparing a travel brochure...
  • It is a good exercise in using PowerPoint
  • yet five years from now, in front of your boss (suppose you’ll be working in a tour-operator company) you’ll need to do more than just present a travel brochure
  • you’ll need to explain why you want a budget to set up a new travel destination in your tour-operator firm, and be convincing.

AC 2002

making a presentation

Making a presentation

It is deceptively simple

and yet

it is surprisingly difficult.

AC 2002

making a presentation is deceptively simple
Making a presentation is deceptively simple :
  • We’ve spent 15 years in school learning the 3 r’s :
    • reading
    • writing
    • arithmetic
  • « We should know how to express an idea. »

AC 2002

making a presentation is deceptively simple yet
Making a presentation is deceptively simple, yet...
  • We haven’t spent much time thinking about
    • How to communicate ?
    • To whom we want to talk ?
    • Why we want to talk to them ?
    • Why they want to listen to me ?
    • Who am I to talk to this audience ?
    • What is my objective ?
  • And finally, how to be effective ?

AC 2002

managing our image 1
Managing our image (1) :
  • When communicating we have to manage our image
  • We also have to manage all the non-verbal communication between us and the audience
  • In particular : the emotions
  • Communicating to an audience involves quite a bit of emotions in the speaker and in the audience
  • Know them. Use them :
      • Light jokes
      • Tense parts
      • Tension relief
      • Deep messages
      • Etc.

AC 2002

managing our image 2
Managing our image (2) :
  • The anecdote of the Tibetan monk in the TGV
  • Looked like the Dalaï-Lama
  • « L’habit ne fait pas le moine. »
  • « Est-ce que le moine nécessite l’habit ? »
  • Roland Barthes : « La tête de l’Abbé Pierre. »

AC 2002

slide9
Most schooling systems stress passive activities and do not encourage positive self-assertive behaviors :
  • In most cultures the schooling systems used to stress learning by rote
  • Accumulative knowledge
  • It does not stress the « understanding » process
  • It does not stress the « communicating » process
  • Kodachrome

AC 2002

examples of activity and self development oriented schooling systems
Examples of activity and self-development oriented schooling systems :
  • Maria Montessori
  • Célestin Freinet
  • Alexander Neill
  • Beacon Hill (Russell)
  • All modern Business schools

AC 2002

titles and messages
Titles and messages :
  • A title is not a message
  • It is a « framework » ; it just says « here is what we shall talk about »
  • What does « about » mean ?
  • A message is more communication-effective

AC 2002

to talk about something is not the same as to communicate a message
To talk about something is not the same as to communicate a message :

Titles :

The city of Cairo

Its interesting City of the deads

The inhabitated City

Messages :

The city of Cairo is fascinating

Two third of Cairo is made of the City of the deads

A substantial part of Cairo population lives in there

AC 2002

egyptian civilisation one among three civilisations
Egyptian civilisation : one among three civilisations
  • There is a large band (larger than the Fertile Crescent) that goes from the Nile to the Indus that carry at least three ways to answer the question of existence :
    • In Egypt civilisation searched for the answer to the problem of existence into the « life of the deads » (the pyramids)
    • In the Middle-East civilisation searched for the answer to the problem of existence into a « monotheistic god » (the Bible)
    • In the Indus valley civilisation searched for the answer to the problem of existence into the « no-god boudhist self development » (the boudhist doctrine)

AC 2002

slide14

In all situations there is a positive side to take advantage of :

  • Your hotel room is not sound proof ? At one o’clock in the morning you can watch TV with your neighbor sound ?
  • Carry out a field sociological study. Profile your neigbor !
  • We leave foot-prints all over the net TIAS will do this profiling. Will it make Darpa too powerful ?
  • Google is already too powerful : five or six fellows control half of the world information distribution (this already lead to a recent suit, which Google lost, to reintegrate a page ranking)
  • LVMH is sueing Morgan Stanley for the same kind of abuse
  • Read the business newspaper (at least one article chosen at random) with a curious mind every day
  • Another example : a hotel neighbor has hour-long phone conversations with very little blanks -> Carry out a field communication study.

AC 2002