7 Visuals for Technical Presentations Steven B. Zwickel Visuals for Technical Presentations Use visuals to . . . Display data Compare options Show how process works Show steps in problem-solving Graphics help display data visually Main types of data graphics
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Use visuals to. . .
Show how process works
Show steps in problem-solving
Main types of data graphics
• Tables present data accurately and concisely
• Any graphic that is not a table is a figure
• Identify each graphic so reader knows what it is
Number, Label parts (use callouts), and always give Sources
• Title each graphic
• Include notes to explain graphics right under title or at bottom
1. What’s the problem?
Description of symptoms; show why problem is significant
2. What’s causing the problem?
Problem statement; Show cause and effect
3. What solutions are available?
Discuss what research shows; what’s been tried
4. How do you select best solution?
Set criteria and compare options
CAD and other 3D programs can show audience what something will look like
Artist’s conception of new office
Usually have too much detail
1. Take time to prepare in advance
2. Less-than-professional job looks amateurish
3. Most effective way of enlarging very small objects or reducing large ones to understandable size
4. Most effective way of providing concrete evidence to audience—can combine vision, touch, taste, smell, sound
5. Can be passed around while presentation in progress or viewed during any point
Talk to your audience, not to your visuals
Keep your head up when you talk
Don't read visuals to your audience, unless they can't read
Put complex ideas and extensive data on handouts
Preparation & Practice
will pay off