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Tits Bits - pr0n 2.0

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Tits Bits - pr0n 2.0

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    1. Tits & Bits - pr0n 2.0 Matt Peterson matt@videobox.com Jokingly offered to present to h1kari and he accepted, id #1 Jokingly offered to present to h1kari and he accepted, id #1

    2. Work ethic is amusing in this industry, a lot of deals are built around message board personalities and/or hotel parties - 10s of thousands of dollar deals People will sell their .signature as an ad within message boards PASS around magazines Enterprise or even burnt out VC/start-up folks are entering this space, this is my first adult employer Loosing money in the late 90s during the “gold rush” days of pr0n is kinda laughable The biggest problem w/ DRM being tech support, not the actual implementation or politicsWork ethic is amusing in this industry, a lot of deals are built around message board personalities and/or hotel parties - 10s of thousands of dollar deals People will sell their .signature as an ad within message boards PASS around magazines Enterprise or even burnt out VC/start-up folks are entering this space, this is my first adult employer Loosing money in the late 90s during the “gold rush” days of pr0n is kinda laughable The biggest problem w/ DRM being tech support, not the actual implementation or politics

    3. Weird ecosystem of gallery pages, search engines, affiliates, member areas, etc that all command different "traffic deals" in terms of banner ad's, "consoles" (pop-up's), revenue share, etc Blacklist of terms for search engine G & Y seem to change weekly, hard to find broker, internal politics US title § 2257 is a mixed blessing A tier-1 ISP went though every "teen" title we had on a conf call to approve us Automatically excluded for bestiality, some hentai, etc Hardcore (insex.com) hosted in Netherlands Industry cont. TGP’s; sites like PersianKitty and other “password” sites are now gallery and/or review sites, think Tom’s Hardware Guide - but for pr0n; freeone’s being a great example Not shocking, search engine Y is more hip to adult ad’s, but still has huge internal politics - basic SEO tricks still work, like a DMOZ or Open Directory entry Ironically, content produced prior to November 1st, 1990 are now highly prized, original stars are buying back the rights to these films AS174 is very hip to adult content, classic US tier 1’s not so muchTGP’s; sites like PersianKitty and other “password” sites are now gallery and/or review sites, think Tom’s Hardware Guide - but for pr0n; freeone’s being a great example Not shocking, search engine Y is more hip to adult ad’s, but still has huge internal politics - basic SEO tricks still work, like a DMOZ or Open Directory entry Ironically, content produced prior to November 1st, 1990 are now highly prized, original stars are buying back the rights to these films AS174 is very hip to adult content, classic US tier 1’s not so much

    4. Biz model is vertical, our brand(s), our technology, our network, our own self inflected problems Alexa: 1962 ranking, Netcraft: 3264 Technology focused, preferred to make money from day 1, thus choice of adult content vs. user-generated or other Google-bait Indirect competitors in VOD: HotMovies, AEBN 30 video download req/sec Add ~3Tb of content each month License content directly from studios, no on-site shooting ping ioerror for juicy day job details @ kink.com We're small compared to adult hosting companies FlyingCroc/Accretive = SexTracker; Jupiter Hosting = GFY DTI, ISPrime, Choopa, CWIE, NationalNet, etc - again, all of em >5-40Gb/s (years before MySpace or YouTube showed up on the scene) For some mainstream comparison: YouTube >150Gb/s, MySpace >60Gb/s, all in-house, non-CDN figures Biz for around 5 years, two founders, 25 employees today 3 out of 25 have worked in adult, every one else from enterprise or academia background Competitors are ~$150mil/year While it would seem “obvious” to pick adult for the most revenue opportunity, the market is has a number of established players In many ways, I consider ourselves “the WalMart of pr0n” - cheap, a large selection, incumbents hate us For this discussion - small is less 10gigabits per secBiz for around 5 years, two founders, 25 employees today 3 out of 25 have worked in adult, every one else from enterprise or academia background Competitors are ~$150mil/year While it would seem “obvious” to pick adult for the most revenue opportunity, the market is has a number of established players In many ways, I consider ourselves “the WalMart of pr0n” - cheap, a large selection, incumbents hate us For this discussion - small is less 10gigabits per sec

    5. Base feature is filmstrip pick-n-wank UI of custom WMV8 diff How are we different We only serve you the bits you’re interested in, not SMIL or seek ahead hacks Interface has been copied by many competitors - VideosZ, DVDbox, VixeoHow are we different We only serve you the bits you’re interested in, not SMIL or seek ahead hacks Interface has been copied by many competitors - VideosZ, DVDbox, Vixeo

    6. Modern “web 2.0” feature (all of this in beta, ping me for a login) Lucene-powered search: Y studio + X star + Z genre Codec friendly: WMV9 (mobile/set top), H264 (set top), FLV RSS: Support for “set top” AppleTV, Netgear, etc Flash player: our usual filmstrip, loop'ing, tags, mash-up’s Recommendation engine end goal is zero hand navigation, similar to Amazon w/ one-click to buy you've been watching X seconds, others who like these seconds also like Y seconds… patch < real soon now What’s coming down the pipeWhat’s coming down the pipe

    7. Ripping farm 15 encoders (Dell OptiPlex 745 - Core Duo 2.4Ghz E6600/4Mb cache) 3 rippers (random desktops, store VOB’s temporarily) 1 DVD jukebox (configured w/ 150 discs at a time) - SCSI lives! 24 hrs to process 200 DVD’s (start to finish) rip VOB, encode, transcode, metadata, rsync to colo /dcc We add 5 DVD’s to the straight site every day, have to keep up Changer is standard SCSI, use old school tape changer SCSI commands to control robot Changer is geared for National Geographic or Medical Imaging use, not mass ripping Bottleneck is FastE pipe to the colo, not 6x SCSI drivesWe add 5 DVD’s to the straight site every day, have to keep up Changer is standard SCSI, use old school tape changer SCSI commands to control robot Changer is geared for National Geographic or Medical Imaging use, not mass ripping Bottleneck is FastE pipe to the colo, not 6x SCSI drives

    8. Typical analysis is Netflow or sFlow, network is vendor C, no sFlow love, our alternative: Apache “access_log” for video downloads logged to SQL w/ ASN info & download Kb/s (mod_log_firstbyte) Allows us to route-map to other ISP's to tune "best route" We are very aggressive to fix customer complaints internal SLA is 200Kb/s or better hard for US (AS7018 & AS7922 = big mess) easy for Asia & somewhat for Euro UK is traffic shaping hell - ever heard of a "Fair Use Policy”? Data has also been useful Geo IP/Google API Gay vs. Straight and/or red. vs. blue states “speed test” Since we’re a Cisco shop, our own built-in choice in Netflow - didn’t like the available open source tools - mostly geared for peering analysis; not how to to monitor direct customer experience Yes, the midwest is our largest Gay and Tranny demographic Since we’re a Cisco shop, our own built-in choice in Netflow - didn’t like the available open source tools - mostly geared for peering analysis; not how to to monitor direct customer experience Yes, the midwest is our largest Gay and Tranny demographic

    9. Not usual XSS & htpasswd problems Many sites PHP based, not us Most billers prefer to FTP a htpasswd file or do raw SQL Extremely rare to have a real API *sigh* Aggressive download managers 20 simultaneous of 20Kb will speed up my DL, right!#@? Custom Apache modules limit simultaneous IP connections & Req/Sec, no limit on bandwidth Can't completely limit against src IP (lots of proxies, some w/o Via or XFF headers); limit based on session ID instead Users with malware, DNS hijacking No longer system32/hosts hacking, registry exploits security If you’re a NOC monkey, download awayIf you’re a NOC monkey, download away

    10. Matt, I think when Meta first signed up here at XXX we received quite a few free passwords. Apparently most of these expired fairly recently. Is there any chance you can send over some new ones? It would be greatly appreciated. Thank you, AXX DXXXXXXXX General Manager ZZZ Inc. “The World’s Finest Data Centers” Colo email Note: don’t ask for free accounts when you loose my packages and take a week to install a cross connectNote: don’t ask for free accounts when you loose my packages and take a week to install a cross connect

    11. Modified: trunk/config/session/session_conf_root.xml Log: Tranny is coming up a little too frequently - reducing configured % Modified: trunk/config/session/session_conf_root.xml =================================================================== --- trunk/config/session_conf_root.xml 2006-11-18 17:36:07 UTC (rev 3066) +++ trunk/config/session_conf_root.xml 2006-11-18 17:52:00 UTC (rev 3067) @@ -411,7 +411,7 @@ <category> <name>Transsexual</name> <id>53</id> - <target_percent>.0140</target_percent> + <target_percent>.0050</target_percent> <convergence_weight>100</convergence_weight> <streak_weight>1.0</streak_weight> </category> actual SVN email

    12. Hey Matt, Thanks for speaking with us. I also wanted to let you know that we currently are offering a buy 2 get 1 free promotion on our Optiplex desktops and Latitude notebooks, just in case there are current needs for them, Let me know. BTW: My husband and I have checked out your website and it is one of the best we have visited. We will be interested in seeing the changes coming up. Thanks again! AXXXX XXXXXXX Dell, Inc. - Account Manager Middle Market Division Dell acct rep email

    13. matt@videobox.com Questions? Props to h1kari

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