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Programme Master - COI. win business through Title of Campaign: Targeting Football Fans Advertiser: COI Army Agency: Client Direct Media Owner: Programme Master Media Channel : Magazines Brief Objectives

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Programme master coi

Programme Master - COI

win business through

Title of Campaign:Targeting Football Fans

Advertiser:COI Army

Agency: Client Direct

Media Owner: Programme Master

Media Channel: Magazines

Brief Objectives

COI Army Marketing team wanted to find some new ways to target football fans for one of their new campaigns.


After searching through a number of ideas the COI Army marketing team found Programme Master’s solutions of advertising in Football Programmes for teams such as Chelsea / Fulham etc. The team contacted Programme Master and business was booked soon after.

Kevin McCarthy, Programme Master MD

“I am very pleased with the service that has given to us in the past year and to get business with the COI Army through the service. I had no hesitation in renewing our contract for anther 12 months”.

“We were very happy to get COI business directly from our relationship with”.