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0 TO 71 INCUBATEES IN 3 YEARS: CREATE COMPETITIVENESS, BALANCE ECONOMICS AND IMPACTS,

0 TO 71 INCUBATEES IN 3 YEARS: CREATE COMPETITIVENESS, BALANCE ECONOMICS AND IMPACTS, LEVERAGE PARTNERSHIPS, GO ONLINE AAPIC 2007, Hanoi. 2004: Estd. under Center for Research and Consulting on Management, Hanoi University of Technology 2004, 2006: infoDev Grants

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0 TO 71 INCUBATEES IN 3 YEARS: CREATE COMPETITIVENESS, BALANCE ECONOMICS AND IMPACTS,

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  1. 0 TO 71 INCUBATEES IN 3 YEARS: CREATE COMPETITIVENESS, BALANCE ECONOMICS AND IMPACTS, LEVERAGE PARTNERSHIPS, GO ONLINE AAPIC 2007, Hanoi

  2. 2004: Estd. under Center for Research and Consulting on Management, Hanoi University of Technology 2004, 2006: infoDev Grants 2006-2007: Sponsorships from Microsoft, USAID, Qualcomm, EVN Telecom, Hewlett Packard 2006: Among 7 finalists for Development Gateway Award, from 160 entrants worldwide Main milestones

  3. Activities Local incubation 7 companies Online incubation 64 training service centers Support activities Training Networking Coaching Awareness raising

  4. Online incubation: TOPIC64 Training Centers • 64 centers in 64 provinces • Provided support • PC lab equipment, connectivity • Face-to-face seminars • VCDs, guidebooks for trainers and managers • Umbrella brand “TOPIC64” • Website: marketing tool, e-learning environment, online consultation • Impact by 10/2007 • 10,400 students trained, 40% free of charge • 470 teachers trained • 71,000 students in 300 affiliate centers benefited from new curriculum and teaching methodology • Cash-flow breakeven: 15 centers • Full amortization breakeven: 4 centers

  5. KEY SUCCESS FACTORS • Selectivity, competitiveness – find the right incubatees • Balance social impact with economic sustainability • Mobilize partnerships – snowball effect • Leverage ICT – overcome distances • Other lessons

  6. Selectivity - Competitiveness

  7. Social Impact Train “Social” target groups: unemployed youth, disadvantaged, minority… Free or at low cost Usually hard to sustain Sustainability Training programs addressing demand from workers, entrepreneurs, officials, students… Find clients able to pay Usually hard to reach social targets Balance Social Impact with Sustainability How to Balance Both? Phase 1 • Sponsor 15 centers with previous experience on “Sustainability” • Request them to commit to “Social” groups (eg. 20 free trainings/ month) • Gather experience for Phase 2 Phase 2 • Sponsor 45 centers • Priority to centers with significant “Social” target students • Transfer “Sustainability” experiences from Phase 1

  8. Sponsor + Quick quality = New Sponsor WB InfoDev Microsoft Qualcomm USAID EVN Telecom Hewlett-Packard Leverage Partnerships: Snowball Effect TOPIC64 Project: 3P-4P Relationship • 4 Public and 3 Private partners • 4-Ministry “Steering Committee” • 15-member “Sponsor Board” Leverages • Mobilized sponsorship: cash, equipment, services • Large scale turned into more PR for all: Bill Gates, First Lady of US etc. • “Green light” from all sides • Know-how inputs allow quality implementation • Reach: 64 centers, 500 affiliates • Depth: PCs, connectivity, versatile curricula, management model

  9. 3P-4P Relationship 4 Public and 3 Private partners 4-Ministry “Steering Committee” 15-member “Sponsor Board” Leverage Partnership: Challenges of 3P-4P Relationship Challenges • 15+ points of view • 20-version proposals • 25 suppliers Key to managing the partnership • Find out and balance each partner’s real objectives • Regular communication with entire team • Team representatives in each country • Build confidence, avoid micro-management

  10. Large distances Need to grow “big” to attract sponsors Urge to leverage ICT Go Virtual: Use ICT to Overcome Large Distances • Go virtual: e-learning, online forum, VCD and guidebooks • Serve coherent incubatees (64 ICT training centers) • Extend depth gradually: • Now basic IT • Later advanced IT, business, degree courses • Leverage “brand” • TOPIC64 • Bill Gates, US First Lady… • National publicity campaigns • Localized websites, billboards, fliers for each province

  11. OTHER LESSONS • Private-sector team and culture in not-for-profit org • Quantified targets-driven management • Provincial, but not rural or remote • Teach the entrepreneur vs. free up the entrepreneur • Pilot first, then scale up • Branding is king

  12. Future incubation network: distribution of online services Physical Incubation (Hanoi) Software development • Hospital management • Image processing for traffic control • E-learning management Online services • Elearning programs • SME export advisory • PC repair on-call service (911) • Family tree, finding relatives Others • Waste processing • Mormodica oil processing Virtual Incubation (Provinces) Coaching local start-ups to do • Sales • Customer support • Value added services with in person

  13. E-learning bridgeExample with MIT

  14. Thank you Contact CRC-TOPIC Incubator P 312, 17 Tạ Quang Bửu, Hà Nội Tel : 84 4 868-3713 Fax : 84 4 868-4287 Website: www.topic.edu.vn

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