Lean Thinking. Week 2. Agenda. 5:30 – Team Stand Up 5: 40 – Lean Thinking 6 :00 – Activity : Brainstorming 6:45 – Activity: Market Research 7:25 – Review. Objectives. Introduce Lean Thinking Model Exposure to Market Research Techniques. Review Stand Up.
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“The vast majority of startups fail NOT because they could not build a great product or technology, but because no one wanted the product!”
— Steve Blank
A combination of the Lean Startup Model and Design Thinking, two strategies of approaching product design and development.
“Lean”refers to a set of methodologies that expose the relationship between what you think about a product and what is true about that product
Why is it important to apply Lean Thinking to this program?
Courtesy: Launchbit - Launch your Startup
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