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Getresponse Review (2021) — All the Pros and Cons Getresponse is one of the more interesting products of its kind, in that it provides email marketing, landing pages, e-commerce, sales funnels, and webinars all under one roof. There are a couple of improvements that could be made to its interface — particularly where landing pages are concerned — but overall, the product is good value for money, and packed with strong online marketing features.
In this in-depth Getresponse review, I take a look at a well-known email marketing solution and drill down into its pros and cons. Is it right for your business? You’re probably here because you’re wondering: ● What is Getresponse? ● Does it have all the features I need for my email marketing? ● What’s the pricing like? ● How does it compare with other leading email marketing solutions, like Aweber and Mailchimp? ● Can you really run a webinar with Getresponse? ● What’s the new ‘Conversion Funnel’ feature like? ● Is Getresponse user friendly? ● Should I use Getresponse for my business? Read on to find out the answers to all these questions, along with a summary of the key pros and cons of Getresponse — by the end of this review, you’ll have a much clearer idea about whether it’s right for you.
Let’s dive right in… What is Getresponse? Getresponse is an email marketing app that allows you to: ● create a mailing list and capture data onto it ● send emails to the subscribers on your mailing list ● automate your emails to subscribers via use of ‘autoresponders’ ● view and analyse statistics related to your email campaigns – open rate, click through, forwards etc. In recent years however, Getresponse has shifted its emphasis considerably: the product now aims be more of an ‘all-in-one’ e-commerce and marketing solution rather than just an email marketing tool. Accordingly, in addition to email marketing, Getresponse now also provides e-commerce features, webinar hosting, landing pages and automated sales funnels. Getresponse has been in business since 1998 and, according to the company, over 350,000 individuals
and businesses now use the platform for their email campaigns. Whilst this userbase is not as big as those for some other email marketing tools (notably Mailchimp), it is large enough to provide confidence that the company is well-established and is not likely to disappear any time soon. Getresponse pricing There are four Getresponse plans: ● Basic — starting at $15 per month to send an unlimited number of emails to up to 1,000 subscribers ● Plus — starting at $49 per month for up to 1,000 subscribers ● Professional — starting at $99 per month for up to 1,000 subscribers ● Max — negotiable. As you add more subscribers to your list, the costs increase. At the top end of the scale, you can expect to pay $450, $499 or $580 per month to use Getresponse with a list containing 100,000
subscribers on the ‘Basic’, ‘Plus’ and ‘Professional’ plans (respectively).