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by Blake Hunter Narangoo Tsolmonbaatar Ekaterina Efimova Zachery Hepperle

Best Buy. by Blake Hunter Narangoo Tsolmonbaatar Ekaterina Efimova Zachery Hepperle. Youtube.com. Agenda. History Sales Strategy Competitors Company Analysis Recommendations Conclusion. History. Sound of Music was established in 1966 by Richard M. Schulze

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by Blake Hunter Narangoo Tsolmonbaatar Ekaterina Efimova Zachery Hepperle

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  1. Best Buy by Blake HunterNarangooTsolmonbaatarEkaterina EfimovaZachery Hepperle Youtube.com

  2. Agenda • History • Sales Strategy • Competitors • Company Analysis • Recommendations • Conclusion

  3. History • Sound of Music was established in • 1966 by Richard M. Schulze • Named Best Buy Co., Inc in 1983 and • headquarters in Richfield, Minnesota

  4. History • Best Buy (BBY) debuted on 1985 • 1997 became the first national retailer • to sell DVD hardware and software • 2000 bestbuy.com has been launched • 2004 Virtucom Group of Syracuse, NY • is hired for Best Buy • 2008 - Best Buy opened 1,000th • physical store

  5. 2001 Best Buy acquired the Canada- based electronics-chain Future Shop Ltd History

  6. History • 2007 the first Best Buy opened in China • Largest Best Buy existence

  7. Sales Strategy • Target Consumers • Great Customer Service (Geek Squad) • Angil-Devil Strategy

  8. Sales Strategy • Global Expansion • Warranties and Rewards • Brand Recognition

  9. Competitors • Dell Inc • RadioShack Corp • Circuit City Stores, Inc

  10. Dell Inc • Dell, Inc. is a multinational technology • corporation and established in 1984 • Headquarters in Round Rock, TX, USA • In 2008, revenue was $61.133 Billion • Employees 80,800 by 2008 • Dell’s first store locates the new Gorbuskin • Dvor retail center in Moscow, Russia

  11. RadioShack Corp • RadioShack Corporation is a chain of • electronics retail stores and founded in1921 • Headquarters in Fort Worth, Texas, USA • In 2007, revenues was $4.821 billion • Employees over 37500 • 4,450 outlets in US, Puerto Rico, and the • Virgin Islands.

  12. Circuit City Stores Inc • Circuit City Stores, Inc. was an American • dealer and retailer in brand-name consumer • electronics. • Founded in 1949 and defunct in January, 2009 • Headquartered in Richmond, Virginia, USA • There were 567 Circuit City Stores nationwide

  13. Company Analysis

  14. Strengths • Customer Service • Availability to Purchase • (www.bestbuy.com)

  15. Weaknesses • Pricing • Product Selection

  16. Opportunities • RFID • Mobile Cell Phone Industry

  17. Threat Most Competitive Industry

  18. Threats • Best Buy CO Inc • After Hours: 38.100.03 (0.08%) 7:52PM ET • Economy http://finance.yahoo.com/

  19. Recommendations Short-Term • Be less dependant on U.S. sales • Follow customer-centric model • Get attention on TV market

  20. Recommendations Long-Term • Launch new digital products • Expand business internationally • Maintain image brand

  21. Conclusion • Use their strengths and opportunities • Open new market • Be sensitive to market changes

  22. Thank You! Any Questions?

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