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Alumni Research. Finding your alumni and keeping track of them Alisa Martorano Alumni Relations Director Resurrection College Prep High School. Alumni… how do we find them?. How many schools have a database with at least all the names of your alumni? How many have partial lists?.

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alumni research

Alumni Research

Finding your alumni and keeping track of them

Alisa Martorano

Alumni Relations Director

Resurrection College Prep High School

alumni how do we find them
Alumni… how do we find them?
  • How many schools have a database with at least all the names of your alumni?
  • How many have partial lists?
data collection management
Data Collection & Management
  • Clean, searchable, up-to-date data on your alumni is critical to maintaining relationships.
  • Off-Line and On-Line Processes to help you collect and manage data.
where do you start
Where do you start?

Start by knowing who you are looking for and filling in the blanks.

  • School Records:
    • Class Lists
    • Permanent Records
  • Parish Records:
    • Past Bulletins
      • Graduation Announcements
    • Parishioner Files
get the word out
Get the word out

Make Connections:

  • Current Parents who are alumni
  • Alumni Parents who keep in touch with everyone
  • Bulletin/Newsletter Articles
  • Enlist Class Reps that are “in charge” of updating the school on the where abouts of their classmates
  • Have a place on your website where alumni can update their information.
get the word out2
Get the word out
  • Door Prize Raffles
    • Everytime we have guests in our building I have a “door prize raffle”
  • Contact other schools your alumni may have attended
  • Talk to you Faculty - Who still keeps in contact with alumni?
us mail
US Mail
  • Returned Mail – make sure you are updating your database.
  • Mail Houses or other services can run your list through the NCOA (National Change of Address) database
    • Gives you a list back that provides you with updated information on people who have recently moved and changed their addresses
gathering e mails
Gathering E-Mails
  • Have a contest for alumni and parents to collect people’s e-mails or contact information
  • On the bottom of your e-mails always have an option where the alumni can “forward to a friend.”
  • Include a link on your e-mails where alums can update their info.
finding missing alumni
Finding Missing Alumni
  • Where can I look on-line?

Find & Connect with Alumni via on-line communities:

      • Great for reconnecting and finding out business information
      • New Graph Search
      • Search by School attended
finding missing alumni1
Finding Missing Alumni
  • Where can I look on-line?

Free On-Line Search Engines:

    • Whitepages.com
    • Zabasearch.com

The more information you know about someone, (spouse name, age/year of birth, city they live in) the better your chances for a match.

3 rd party tools
3rd Party Tools
  • Where can I look on-line?
    • AlumniFinder.net
    • Harris Connect
      • Takes your lists and contacts alumni to get updated contact information to put together a directory of your alumni
    • Prospecting Tools – once you know who your alumni are and want to find out more about them – wealth screening
    • Wealth Engine
    • Target Analytics / Blackbaud Analytics
databases
Databases
  • You have data – now what? How do I keep track?

An Alumni Database is essential to your success!

  • Excel
  • eTapestry
  • Sage
  • PDS
  • Raiser’s Edge
getting it done
Getting it done
  • Let’s face it – we don’t have full-time Researchers or Database Administrators on our staff
  • Research and Updating your

Alumni Records can be

overwhelming

    • Enlist Volunteers
      • Class Reps
    • Set a Goal
      • # of new names entered a week
      • Work on research for a specific number of hours a week
questions
Questions?

Feel free to contact me:

Alisa Martorano

Resurrection College Prep High School

773.775.6616 Ext 142

amartorano@reshs.org