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Prestige & Exposure: Manhattanville University Endowment Visualizer

The NMEB Project aims to provide high-net-worth individuals premium opportunities for personal endowments in Manhattanville University. By utilizing visualization software, the project seeks to secure long-term corporate sponsorships for prestigious university spaces. The project targets alumni, donors, and commercial sponsors, prioritizing maximum exposure and prestige within budget constraints. Users can interact with a data-rich platform displaying building info, notable places, and sponsorship pricing, enabling informed decision-making for both personal endowments and corporate sponsorships.

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Prestige & Exposure: Manhattanville University Endowment Visualizer

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  1. The NMEB Project • Project Proposal Nathan MURITH, Matt WARD, Eita SHUTO, Brody BERG 9 April 2009

  2. Content • The Concept • The User • The Interaction • The Data

  3. Concept • Provide high net-worth individuals with premium personal University endowment opportunities in Manhattanville • Establish long-term corporate sponsorships of prestigious labs, classrooms and high-traffic areas • Do both using visualization software

  4. Users • Affiliated • Alumni or Friends of the University • High net-worth • 40+, Primary Donor, Wear Glasses • Commercial • Possible existing financial ties to the University • Long-term capital sponsors • 25+, Employee, College Educated

  5. Affiliated Users • Outlook • Identify with a school at the university • Prioritize endowment based on • Affiliation • Goal • Identify endowment targets based with maximum prestige within budget constraints

  6. Commercial Users • Outlook • Looking for optimum brand placement • Prioritize sponsorship based on • Impressions • Strong location correlation to the brand • Goal • Identify maximum exposure sponsorship opportunities

  7. Interaction - 1

  8. Data - Type • Building Info • Name and affiliation • Capacity / # rooms • Sponsorship “price” • Notable Places Info • Pedestrian / vehicle flow • Subway • Visible from Broadway / Hudson Pkwy

  9. Data - Representation • closer = more information (i.e. info about rooms or floors in a building) • further = less information (i.e. info about the building only) • color coded

  10. Questions ?

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