The Future of Payroll Giving: Creating a Culture of Philanthropy

The Future of Payroll Giving: Creating a Culture of Philanthropy 2012 Payroll Giving Conference June 27, 2012

AFP • Largest community of fundraisers in the world • 28,000 members • 230 Chapters in the United States, Canada, Mexico, Egypt, Hong Kong, Jakarta and Singapore

AFP Partnerships and Alliances • Institute of Fundraising • Fundraising Institute of Australia • Indira Ghandi National Open University (IGNOU) • Tec de Monterrey in Mexico

History of Payroll Giving • 1887: Religious leaders in Denver create first comprehensive, community-wide campaign • 1913: First Community Chest organization formed • 1950: More than 1000 Community Chests across the US • 1960: Modern United Way takes shape; work place giving takes off

Giving in the US • Total giving hovering around $300 billion annually over the past several years • Payroll giving remaining at less than two percent of overall giving: about $4 billion annually

Participation Rates • 1960s and 1970s: 70 – 90 percent not uncommon • 2005 - 2010: 30 – 40 percent on average

Decreasing Participation • More ways to engage • More choices of charities • More opportunities to engage in the workplace • Lack of technology

IOF Principles • Universality • Connectivity • Portability

A Fourth Principle • Universality • Connectivity • Portability • Corporate Buy-In and Empowerment

Benefits of Workplace Giving • Harvard Business Review Study • 199 studies, covering 152 organizations in 26 countries • Profitability increased by 16% • Productivity increased by 18% • Customer Loyalty increased by 12% • Quality increased by 60%

Best Practices and Trends • Corporate branding • Choice • Technology • Engagement • Benchmarking

UK Payroll Giving • Unique opportunity that the US does not have • Bring together government, charities and donors • Foundation has been built—new and existing pieces need to put together • Focus on creating a culture of philanthropy

The Future of Payroll Giving: Creating a Culture of Philanthropy

The Future of Payroll Giving: Creating a Culture of Philanthropy

Presentation Transcript

creating a culture of trust

Creating A Culture of Wellness

CREATING A CULTURE OF ASSESSMENT

Creating a Culture of Generosity

Creating a Culture of Collaboration

Creating a “Culture” of Cybersecurity

Creating a Culture of Service

Creating a Culture of Generosity

Creating a Culture of Excellence

Building a Culture of Philanthropy

CREATING A Culture of TEAMWORK

Payroll Giving – Creating a Culture of Philanthropy in the UK

Orientation: Building a Culture of Philanthropy

Creating a Culture of Assessment

Creating a Culture of Health

Creating a Culture of Respect

Creating a Culture of Assessment

Creating A Culture Of Safety

The Future of Payroll

Creating a Culture of Excellence!

CREATING A CULTURE OF MINDFULNESS

Payroll Giving