Sustainability is an ongoing process, not a goal!

1. Sustainability is an ongoing process, not a goal!

2. Integration of CSR from a business perspective

3. Integration of CSR from a business perspective • In this case CSR is to be considered same as Sustainability • What does “Integration” means? • How do you understand “Business perspective” • How do you understand “Integration of CSR from a business perspective”?

4. Integration of CSR from a business perspective

5. Integration of CSR from a business perspective • Stress test • Achieved goals • Stakeholder satisfactory • KPI (key performance indicators)

6. Integration of CSR from a business perspective • SWOT • Strengths • Weaknesses • Opportunities • Threats

7. Integration of CSR from a business perspective • Issues • Issues found in the SWOT analysis

8. Integration of CSR from a business perspective • Comparison • Compare current strategy to key issues

9. Integration of CSR from a business perspective • Develop • Develop future scenarios(CSR)

10. Integration of CSR from a business perspective • Implement • Implementation of new developments

11. Integration of CSR from a business perspective

12. Integration of CSR from a business perspective • To simplify… • How do you eat an elephant?

13. Integration of CSR from a business perspective

14. Integration of CSR from a business perspective Monitor Performance

15. Integration of CSR from a business perspective Analysis External World drivers Industry drivers Internal Monitor Performance Historical performance Core competences Organization drivers

16. Integration of CSR from a business perspective Analysis External Opportunities Strengths World drivers Threats Weaknesses Industry drivers Internal Monitor Performance Historical performance Core competences Organization drivers

17. Integration of CSR from a business perspective Analysis External Opportunities Strengths World drivers Threats Weaknesses Industry drivers Internal Monitor Performance Key issues Historical performance Core competences Organization drivers

18. Integration of CSR from a business perspective Analysis Develop future CSR scenarios External Opportunities Strengths World drivers Threats Weaknesses Industry drivers Internal Monitor Performance Key issues Historical performance Core competences Organization drivers

19. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Opportunities Strengths World drivers Weaknesses Threats Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers

20. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Strengths Opportunities World drivers Threats Weaknesses Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Strategic gap

21. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Strengths Opportunities World drivers Threats Weaknesses Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Develop options Strategic gap

22. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Opportunities Strengths World drivers Weaknesses Threats Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Evaluate options Develop options Strategic gap

23. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Opportunities Strengths World drivers Weaknesses Threats Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Strategy choice Evaluate options Develop options Strategic gap

24. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Opportunities Strengths World drivers Threats Weaknesses Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Implement strategy Strategy choice Evaluate options Develop options Strategic gap

25. Integration of CSR from a business perspective Analysis Develop future CSR scenarios Current strategy External Opportunities Strengths World drivers Threats Weaknesses Industry drivers Compare current strategy to key issues Internal Monitor Performance Key issues Historical performance Core competences Organization drivers Implement strategy Strategy choice Evaluate options Develop options Strategic gap

26. Integration of CSR from a business perspective • In order to accomplish; you must look at yourself as a brand or company and your surroundings

27. Integration of CSR from a business perspective • In order to accomplish; you must look at yourself as a brand or company and your surroundings • So, where to start?

28. Integration of CSR from a business perspective • In order to accomplish; you must look at yourself as a brand or company and your surroundings • So, where to start? • Value chain perhaps?

29. Chemical industry • Chemical industry • Dye-stuff • Chemical inputs Man-made fibers Integration of CSR from a business perspective • Fabrication • Cutting • Making/sewing Wholesaler Retailer • Yarn formation • Fiber preparation • spinning • Fabric formation • Warping • Weaving • Knitting • Wet processing • Preparation • Dyeing • Finishing • Printing Consumer Natural fibers Wholesaler - Retailers Clothes manufacturers Textile suppliers and producers Farmers and growers Traders, merchants, agents involved at various stages • Chemical industry • Pesticides • Fertilizers

30. Textile Suppliers • Key words • Risk assessment • Guidelines • Codes of conduct • Cooperation Textile Producers Integration of CSR from a business perspective Manufacturers Distribution Orders Wholesalers Distribution Orders Retailers Marketing Demand End-user

31. Textile Suppliers • Key words • Risk assessment • Guidelines • Codes of conduct • Cooperation Textile Producers Integration of CSR from a business perspective Manufacturers Distribution Orders Wholesalers • More key words • Stakeholders • Stakeholder approach • Transparency • Validation Distribution Orders Retailers Marketing Demand End-user

32. Integration of CSR from a business perspective • Time for you to eat an elephant…

33. Integration of CSR from a business perspective • Workshop • Divide into groups • Get coffee and stretch out • Reflect • Begin

34. Integration of CSR from a business perspective Workshop • Choose a know brand or company not dealing with CSR • Analyze the brand or company • Use your own knowledge • Read about the brand or company on the internet • Benchmark with competitors • From your analysis allocate key issues (such as CSR) • Choose and create CSR scenarios • Compare key issues and scenarios with current strategy • Find strategic gaps • Develop and evaluate options • Choose strategy • Implement strategy to the brand • Present and feedback with your neighboring group For the good and fast students