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TECHNOLOGY ADVANCEMENT AND OUTREACH. Hosted by:. Sarah Kirchen Drew Bittner. June 17, 2010 Room 5E-081 Call In #. Web Coordinators Meeting. Around the Room – Drew Bittner (15 min.) DOE New Media and Citizen Engagement – Cammie Croft (15 min.)
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TECHNOLOGY ADVANCEMENT AND OUTREACH Hosted by: Sarah Kirchen Drew Bittner June 17, 2010 Room 5E-081 Call In # Web Coordinators Meeting
Around the Room – Drew Bittner (15 min.) DOE New Media and Citizen Engagement – Cammie Croft (15 min.) EERE Social Media Results – Allison Casey (10 min.) EERE Boards – Michelle Fox and Alex Cohen (15 min.) FEMP Training Database – Rachel Sullivan (10 min.) PublicInsite Audience Analysis – Drew Bittner & Chris Stewart (5 min.) EERE Standards Tip – Elizabeth Spencer (5 min.) Redesign Update – Chris Stewart (5 min.) Agenda – June 17, 2010 EERE Web Coordinators Meeting
EERE Facebook 751 People Who Like EERE 72 Interactions (likes, comments) Energy Savers Facebook 1,748 People Who Like Energy Savers 299 Interactions (likes, comments) Energy Savers Blog 241 Entries 1,285 Comments Social Media Results
Posts With the Most Interaction • Commentary with a link • Questions • Photos • Videos
FEMP Training Database • Project Background • FEMP training is crucial for helping Federal energy managers gain expertise to implement Recovery Act energy management projects and meet Federally mandated energy goals • Training traditionally posted on the FEMP Web site in the events calendar and was automatically deleted after the date passed • Separate pages had to be created for e-learning and recorded training • FEMP requested a central, easily accessible training database that lists all in-person and online training opportunities
FEMP Training Database • Schedule • Recovery Act Funded project for FY10 • Phase I – Web Interface: October 2009-May 2010 • Went live May 21, 2010 • Phase II – Database Back-end: May-September 2010
Agile User Interface Process* FEMP Training Database *Adapted for this project.
FEMP Training Database www.femp.energy.gov/training
FEMP Training Database Thank You! FEMP Joe Konrade and Annie Haskins NREL Team Erica Augustine Kim Austin Heidi Blakley Gabe Boeckman Shauna Fjeld Bill Gillies Marsha Luevane Steve Reiser Kristin Tromly
Focus areas What content do key audience segments prefer? How do these audiences engage with our sites? What brings these audiences to our sites (keywords)? www1 log files Sept. 6 - Dec. 12 Key findings Engaged, active, diverse, and consistent user base High volume of direct traffic High volume of PDF files Keyword analysis Dead pages PublicInsite Audience Analysis
Action items Especially as you begin work related to migrating your sites into the new program template… Review your dead pages. Can any be archived? Review your PDFs. Can any be archived? Perform search engine optimization activities comparing the most important content on your sites with key search term results. Continue to write for the Web following EERE’s standards and best practices. PublicInsite Audience Analysis
New podcast series EERE Standards Tip
Redesign Update • Template coding in process • CMS development • Implementation on program sites • Usability testing
Wrap Up • Next Meeting July 15 • 1:30 PM, Room 5E-081