Presentation. How to build a powerful brand Without a large budget or many years of marketing experience?
Step 1. Understand what is a Brand?
Step 2. Understand why the Brand Identity is important to you?
Step 3. Create a strong and unique Brand Name.
Tip. Types of Brand Names: 1.Surname 2.Descriptive
Tip. Types of Brand Names: 3.Invented 4.Connotative
Tip. Types of Brand Names: 5.Bridge 6.Arbitrary
Step 4. Create a distinct and powerful Brand Logo.
Tip. Types of Brand Logos: 1.Wordmarks 2.Letterforms
Tip. Types of Brand Logos: 3.Emblems 4.Pictorial Symbol
Tip. Types of Brand Logos: 5.Character 6.Abstract Symbol
Step 5. Nurture your distinct and powerful Brand Identity.
Tip. Visit www.lync.com.au to learn more about Brand Identity. For more guidance on your Brand make an appointment with Lync• Creative™.