impact of decrease in supply of movies in indian economy n.
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IMPACT OF DECREASE IN SUPPLY OF MOVIES IN INDIAN ECONOMY PowerPoint Presentation
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IMPACT OF DECREASE IN SUPPLY OF MOVIES IN INDIAN ECONOMY - PowerPoint PPT Presentation


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IMPACT OF DECREASE IN SUPPLY OF MOVIES IN INDIAN ECONOMY. *Case Study by E&Y. Current Scenario and Trend of Film Industry. Rise of Multiplexes Digitization is providing scale and reducing piracy Emergence of new sources of revenue Significant growth in regional cinema

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slide3

Current Scenario and Trend of Film Industry

  • Rise of Multiplexes
  • Digitization is providing scale and reducing piracy
  • Emergence of new sources of revenue
  • Significant growth in regional cinema
  • Small budget films go mainstream
  • Outsourcing of film services
  • Globalization of Indian film industry
  • Organized film financing and incentives
slide4

SUBSTITUTE

PRODUCTS/SERVICES

COMPLEMENTARY

PRODUCTS/SERVICES

  • Sports Telecasts
  • T.V. serials
  • Re runs of old films
  • DVDs & Pirated Videos
  • Internet
  • Video games
  • Film merchandise
  • Foot falls in the mall & eateries
  • Advertising and promotion industry
  • Film websites
slide8

TAKINIG ACCOUNT AN ASSUMPTION AND THE LOGICAL GUESSWORK, WE CAN SAY THAT THE PRICES AFFECT THE MOVIE GOING DECISION.

  • DECREASE IN PRICE LEADS TO THE INCREASE IN DEMAND AND VICE-VERSA.
  • SO WE CAN SAY THAT DEMAND GRAPH WOULD BE QUITE ELASTIC.
  • *Assumption made on survey of the classmates.