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Nourishing Brand

Nourishing Brand. Relationships. &. Nabil J. TABET. Present. The 3 rd edition of. La. Overview. Introduction (General + 2014 ). Launching La Journée pour la paix du Liban. 2013 Sponsors and Organization. 2013 Media partners and coverage. 2013 Sports and Culture PICTURES.

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Nourishing Brand

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  1. Nourishing Brand Relationships & Nabil J. TABET Present

  2. The 3rd edition of La

  3. Overview • Introduction (General + 2014) • Launching LaJournée pour la paix du Liban • 2013 Sponsors and Organization • 2013 Media partners and coverage • 2013 Sports and Culture PICTURES • 2013 and 2014Lebanese Peace Lady • 2014 Themes Photography and Fashion • 2014 Dates and Locations • 2014 Set up and program • 2014 Media Coverage • 2014 Packages • Contact

  4. Introduction UN: International Peace Day 30 yearsago, the UN officiallydeclared in the resolution RS/55/282, the international Peace Day to becelebrated by all countries of the world on September 21 of eachyear. Until 2011 thisdaywascelebrated all over the world except for Lebanon . This iswhyBee Events and PR decidedto launchit in LEBANON Back to Outline

  5. Introduction UN: International Day of Peace By taking part to such an event YOUR partnership shows YOUR support - For a noble international cause - For the reputation of a Lebanon thatwishes to promotethis cause and proveitspassivity and democracy - For a highlypromoted cultural event Back to Outline

  6. Introduction UN: International Peace Day One of our main target is to show to the world that Lebanon = link between Levant and Occident Lebanon=Maintain this culture and promote the Lebanese legacy with artists and sportsmen For that, we will invite UN representatives Middle Eastern regional Medias followed by international Local MEDIAS and VIP’s GUESTS Back to Outline

  7. The Lauching of la JOUNREE POUR LA PAIX DU LIBAN was Gala Dinner at « Casino du Liban » 60 min replay on MTV: http://www.mtv.com.lb/Entertainment_Specials/World_Day_of_Peace?type=1&filter=0 250.000 $ of media coverage without spending any investment • 550 VIP guests • - Mme Mouna Haraoui honored us by accepting to be the MARRAINE of la JOURNEE POUR LA PAIX DU LIBAN. • Mme Leila el Solh was nominated as the Peace Lebanese Lady of the year 2012 • Mme Adriana Karembeu was our honor guest as french ambassador of the red cross Many shows for a grand event • For more fotos and info: www.bee-eventsandpr.com Back to Outline

  8. Launching of La JOURNEE POUR LA PAIX DU LIBAN Mme Mouna HARAOUI ‘’Marraine ’de la JOURNEE POUR LA PAIX DU LIBAN welcoming Adriana KAREMBEU our Guest of honor as French Red cross ambassador Back to Outline

  9. Launching of La JOURNEE POUR LA PAIX DU LIBAN Mme Leila el SOLH nominated as the peace woman of Lebanon for the year 2013 by Mme Mouna Haraoui, Mr. Kreidy the Chairman of the casino du Liban and Mr. Tabet creator of the peace day in Lebanon Unveiling the Lebanese peace day flag Back to Outline

  10. Launching of La JOURNEE POUR LA PAIX DU LIBAN Back to Outline Back to Outline

  11. 2013 had 2 themes cultural and sport Our PARTNERS Back to Outline

  12. 2013 had 2 themes cultural and sport • SET UP and ORGANIZATION • More than 120 persons worked on it to make it successful. • 45 Painters, sculptors and interior designers, where performing live from the 19th until the 22nd of September in the restaurants alley of Zaitunay Bay • 44 Pilotes where competing for 4 Karting races • The BRADLéY ladies race, • The previous rallye Champions • and 2 Medias races one for medias ladies and one for medias men • 40 persons where working as technicians, on logistic, and organization Back to Outline

  13. 2013 had 2 themes cultural and sport An extremely important Media coverage more than 300.000 USD More than 90 MINUTES of TV coverage, MTV, Future et Al Jadeedsplitted as below 30 minutes on prime time during the news with Mesdames Leila el Solh and Mme Haraoui 42 minutes of interviews 22 minutes of retransmission Belowsome links and details 2013 Le 5 Aout sur MTV émission bloc note (12’) = http://mtv.com.lb/Bloc_Note/Nabil_Tabet_-_Elga_Trad_05_Aug_2013 FACEBOOK all photos of different activities and animations Facebook link = https://www.facebook.com/JourneePourLaPaixDuLiban?ref=hl Le 6 Sept. on Future ALAM el SABAH STARTING AT THE 3 rd MINUTE for (10’) = https://www.youtube.com/watch?feature=player_embedded&v=i5KYdSX9cYg#t=92 Le 14 of Sept. on MTV 4eme essai de karting (10’) Back to Outline

  14. 2013 had 2 themes cultural and sport Le 21 Sept. sur Future a Akhbar el SABAH (10’) = Le 23 Sept. Press conference on MTV emission At MTV STARTING AT THE 14thMINUTE for (8’)=http://mtv.com.lb/At_MTV/09_23_2013 Le 26 Sept. on MTV during the news of 19.50 press conference (5’) Le 26 Sept. on al Jadeed during the news of 20h. press conference (5’) Le 28 Sept. on MTV emission At MTV report at 17.30 STARTING AT THE 12th MINUTE for (20’) = http://mtv.com.lb/At_MTV/09_28_2013 Le 8 Oct. On Future émission agenda a 22.30 (15’) On top of these links you can ask for our CD with all press releases and pictures related to this event RADIO , Nostalgie, Energie, Sawt Loubnan, Radio One and other interviews live. PRESS : Masculin, Femme, Noun, Prestige, Magazine, Facelook, Focus, Facelook, Spécial, Today’s outlook, L’orient le jour, Al Balad, Aldiyar, Al Nahar, and many others. Most of the press covered the event All partners where mentioned in practically all interviews, press conference award ceremony and press releases. Back to Outline

  15. 2013 had 2 themes cultural and sport IMPORTANT MOMENTS of THIS EVENT At the press conference, Ms. Leila el Solh previous peace Lebanese lady of the year 2012 and myself nominate Mr. MaximeChaya as the Lebanese peace man of the year 2013. During the award ceremony of all artists Ms. Mona HARAOUI visited all artists stands and took picture with almost each one of them, then she distribute all awards, gifts and certificate to the 45 artists. I would like to thank all partners for their support for this Noble and prestigious Lebanese and international event. Hoping to have them with us for this new edition Back to Outline

  16. 2013 had 2 themes Sport and Culture Pictures of the Sports Events The trophée Ladies ready for the race The Mini Pace car Tour de chauffe with flags Back to Outline

  17. 2013 had 2 themes cultural and sport Pictures of the Sports Events • Winners • Nayla Chkaibane winner of the BRADLéY ladies race • -Naji Heneine winners of the previous rallye champions race • Dina Nasr Winner of the Media’s ladies race • Karim Fakhry winner of the Media’s men race Back to Outline

  18. 2013 had 2 themes cultural and sport Pictures of the Cultural Events Back to Outline

  19. 2013 had 2 themes cultural and sport Pictures of the Cultural Events Back to Outline

  20. Lebanese Figure for 2013 Mr. Maxime CHAYA was nominated by Mme leila el Solh and Mr. Nabil J. TABET as the Lebanese peace man of the year for 2014 Mr. CHAYA conquered the «  3 poles », the North pole, the South pole and Mount Everest where he proudly planted the Lebanese flag. And recently crossed the Indian ocean. Mr. CHAYA is one of our most valuable sporst celebrity with worldwide fame. He has promoted many humanitarian causes. Back to Outline

  21. Lebanese Peace lady for 2014 Mrs.May el KHALI L Full of life , looking and acting for a peacefull Lebanon Back to Outline

  22. Lebanese Peace Lady for2014 May El Khalil is the award-winning Founder, General Manager, and President of the Beirut Marathon Association. Mrs. El Khalil founded the marathon to help mend divisions in Lebanon;  she wanted to shift the focus from that which divides the Lebanese people, and bring them together to celebrate that which they have in common. Mrs. El Khalil has received the AIPS Power of Sport Award in Lausanne, and the Laureus World Sports Academy Lifetime achievement award. She has been decorated by Lebanese President Michel Suleiman with the National Order of the Cedar, and has been granted appreciation awards from the Lebanese Ministry of Tourism, The Brazil-Lebanon Chamber of Commerce, and the Lebanese Ministry of Youth and Sport. In 2013 she was presented with an honorary Ph.D. from LAU (the Lebanese American University), and she also spoke at the TED global conference in Edinburgh Scotland with a talk entitled “Peace Making is not a Sprint; it is more of a Marathon”.  Back to Outline

  23. Lebanese Peace Lady for2014 Mrs. May el KHALI L Reveiving the LAUREUS award from Morgan Freeman Mrs. May el KHALI L Proud to be Lebanese Back to Outline

  24. 2014 2 new THEMES Photography andFashion both are Non POLITICAL and Non RELIGIOUS Contest of Photographers , and young talent fashion designers (Details will be given by mid 2014) Back to Outline

  25. THEMES Lebanon = A huge patrimony of sites where marvellous pictures can be taken Photography Lebanon = It’s will is to promote these sites and the lebanese fashion designers throughout the world Many photographers will be invited, and few professionals Participants Recrutments will Start early 2014 Valuable prizes to winners Back to Outline

  26. THÈME Lebanon = Is begining to have great designers well known internationally Fashion Lebanon = It’s willl is to promote the patrimony sites and the lebanese fashion designer allover the world 5 young designers will be invited to this event. Participants Recruitment will Start early 2014 Valuable prizes Back to Outline

  27. When? The Week End of the 19th , 20th, of September 2014 • Where? • Severaleventual sites are selectedfor final negotiations and approval • Casino du Liban (for the awardceremony) • MIM Museum (For the pressconference and the awardceremony if not done at the casino du Liban) • Zaitunay Bay ( for a fashion show) Back to Outline

  28. SET UP Final set up will be realized according to the selectedsite(s) Special amazing , Scenarios and scenography's are ready to be applied We will inform you in due time Back to Outline

  29. Suggested sites - Casino du Liban (seepicturesprevious slides) - Zaitunay Bay ( seepicturesprevious slides) - MIM MuseumOur new site (seepicturesnext slides) It is Salim Edde Museum. It ishisown collection thatheStarted in 1997 , and itisconsidered as one of the most important collection in the world. More than 1500 minerals stones are exposed in a modern and technicalway. Back to Outline

  30. FLOOR PLAN du Musée MIM Espace où se dérouleront la conférence de presse, les défilés et les remises de prix Back to Outline

  31. Salle des Minéraux par pays Salle du trésor Salle des 9 classes Salle des minéraux par classe Back to Outline

  32. Quelques Minéraux Back to Outline

  33. FERRARI at USJ /MIM Museum Back to Outline

  34. FERRARI at USJ / MIM Museum Back to Outline

  35. FERRARI At Zaitunay Bay Back to Outline

  36. FERRARI At Zaitunay Bay Back to Outline

  37. PROGRAM The detailed final programs will be set according to the selectedsites. Next slides you will have the basic programs Rules and program for both themes will be ready by end April 2014 Back to Outline

  38. Photography program Program Page 3 - Wewilllaunch the contest by the end of may 2014. - The themewillbe a fashionpicture in a Lebanesepatrimony site eventuallywith a linktowardspeace Photographerswill have to presenttheirartwork End Augsust Photographerswillbeallowed to takepicturesduring the fashion shows. If we have a karting competitiontheywillbeallowed to takepicturesalsoduring the races During the fashion shows Wewill have the awardsceremony for the photogaphers, the fashion designers and the pilots (if wewill have the Karting race) Satruday 20 A detailed program for the wholeeventwillbegiven by mid August Back to Outline

  39. Fashion program Program Page 3 - Wewill select the 5 designers by end of may 2014. - The themewillbe, creating a collection of 7 suits. 1 must berelated to the Lebanesefashionpatrimony, 1 related to a dance as we have a special scenario and 5 fromtheirown collection 2 Weeks before the 21st of sept. Designers will have to make a rehersalaccording to ourspecialscenography During the fashion shows evening 19 and or 20th of September Wewill have during the evening or bothevenings, a fashion show for each designer and an awardceremony for all Photographers and pilots if wewill have a karting race On the 19th wewill have a specialfashion show at Zaitunay Bay A detailed program for the wholeeventwillbegiven by end August Back to Outline

  40. Media Coverage • Our coverage last yearwas, as you have seen on previous slides, more than 300,000 USD • For 2014wewill have a pre, during, and post event TV coverage. • It willstartfrom July, by followingphotographerswhiletheywillbe shooting fashionpictures in Lebanesepatrimony sites. • Also designers willbeshootedwhiletheywillbeworking in their studios • The pressconferencewilltake place beginingseptember at the MIM Museum and all the presswill have a guided tour of the museumpresented by Mr. Salim EDDE owner of the museum. • Fashion shows in Zaitunay Bay and during the awardceremonywillbecovered by all medias. • See out medias partners in previous slides and pictures. • Visitourwebsitewww.bee-eventsandpr.com and go to press page and click on « all press releases » Back to Outline

  41. SPONSORS PACKAGES On top of the next packages, we offer customized ones, according to your request Back to Outline

  42. PLATINUM USD 30,000 • COMPANY NAME associated to event’s name. • PRESS CONFERENCE: logo centered on back drop • BROCHURE – Insides, front or back cover  + one page editorial + logo on logos page • 1,000 Flyers: • Logoon flyers (more then 1.000 copies) and on special invitation cards of the award ceremony • SPECIAL PACKAGES : flyers, product promotion, stands, shows can be arranged etc…expenses to be paid by sponsor. • EXCLUSIVITYin your category • GOLD USD 20,000 • PRESS CONFERENCE: logo on back drop around Platinum’s • BROCHURE –if any: one page ad  + one page editorial + logo on logos page • 2,500 Flyers: • Logoon flyers (more then 20.000 copies) and on special invitation cards of the award ceremony • SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. • Possible EXCLUSIVITY in your category to be negociated Back to Outline

  43. SILVER USD 10,000 • PRESS CONFERENCE: Logo on back drop • BROCHURE : ½ page ad+ ½ page éditorial + logo on logos page • 2,000 Flyers • LOGO on back of Flyers (more then 20.000 copies) • SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. • BRONZE USD 5,000 • PRESS CONFERENCE: Logo on back drop • BROCHURE- : ½ page ad logo on logos page • 1500 Flyers • LOGO on back of flyers card (more then 20.000 copies) • SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. Back to Outline

  44. This event and concept are Bee Events & PR (Division of CMIT) properties and cannot be used totally or partially without an official written approval issued Bee Events & PR DECISION TO BE TAKEN PRIOR TO END OF APRIL 2014 Back to Outline

  45. Bee Events and PR HEAD OFFICE Achrafieh Street Sausalito Bldg Achrafieh Beirut – LEBANON Tel & Fax : +961 1 333 669 Mobile : +061 3 623 347 e-mail :njtmcit@inco.com.lb www.bee-eventsandpr.com Back to Outline

  46. Thank you for your time and attention Back to Outline

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