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fleely-host-proposal

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fleely-host-proposal

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  1. India’s Intelligent EV Charging Solution Fleely Business Partnership

  2. What is Fleely all About Fleely’s is an India Charging infrastructure Setup Provider for electric vehicles. Fleely is dedicated to enabling the future of e-mobility by providing the most open, secure and robust network anywhere. We partner with charging point operators (CPOs) and e-mobility service providers (eMSP) to make EV charging available, everywhere.

  3. What is Fleely all About Our mission Fleely will be a catalyst for promoting Zero-Emission Vehicle (ZEV) adoption by offering transformative, customer-centric infrastructure and energy management solutions. What drives us Fleely’s goal is to promote greater Zero-Emission Vehicle (ZEV) adoption by offering an ultrafast and convenient charging network. This will fuel today’s EVs, as well as the rapid growth in EV models expected from many car companies between now and the early 2020s. Fleely is also committed to building education and awareness of zero-emission vehicles through brand-neutral outreach, discover-and-drive events, and other marketing approaches. As an organization, we are also working with local, state, and national organizations, as well as vehicle manufacturers, to create more opportunities to enhance ZEV awareness.

  4. Fleely Observations The EV Ecosystem is Highly Complex Electric Vehicles are the next Industrial Revolution • The EV Charging Ecosystem is complex and rapidly evolving as a highly sophisticated and highly connected network has started to emerge • Electric vehicle ownership is set to expand rapidly over the next decade as transportation is decarbonized • With EV’s there’s a paradigm shift—drivers recharge where they go and park, opposite to combustion engines where you go purposely to fuel • Drivers require roaming, differentiated pricing, grid management and increased access to fast charging • Gas and diesel vehicle infrastructure has been built slowly over the past century, while EV infrastructure will need to be built out much more rapidly and we expect the buildout to exceed current market forecasts • Owners have increased paths to monetize their investment through increased revenue as well as grid management savings • Automotive OEMs are investing hundreds of billions into new EV platforms and charging infrastructure will need to keep pace with the increased demand • Open standards and systems are a requirement given large number of stakeholders and need for interoperability Fleely is the Best Positioned Platform Indian government looking for EV transition • Lessons learned from the complex Indian market will enable Fleely to enter and succeed in India’s fast growing EV market • Country level political and regulatory mandates provide strong support for growth – Annual EV sales in India will need to grow 19x by 2030 to keep up with the current Indian CO2 mandates • To be a leader in Charging Solutions a company needs to provide a platform that combines a full range of Hardware with advanced Open Architecture Software • Indian Auto OEMs are publicly committed to systematically moving effectively ALL vehicle production to electric vehicles • Fleely’s platform is powered by its market leading Fleely software and its ability to manage captive and third-party charging hardware • Large corporations are actively investing to encourage employee electric vehicle ownership as they attempt to reduce their carbon footprints Fleely growth accelerates as increased electric vehicle penetration and adoption drives charging infrastructure buildout

  5. EV Market in India : ₹ 500 Billions Opportunity India represents the fourth largest automobile market in the world and the second-largest two-wheeler market. It is also a country with massive dependency on oil imports, with a USD 112 billion oil import bill in FY19. Pollution in many Indian cities has reached alarming levels. All these factors combined,make a strong case adoption in India. CAGR % (20-25) 2 and 3 Vehicles 4 Wheelers for EV 2,373 2020 2021 2022 2023 2024 2025 Electric vehicle sales are expected to grow rapidly over the next decade in india

  6. Fleely’s EV Charging Stations Options and Categories FLEELY VALUE PROPOSITION An AC charger has the converter built inside the car, known as the “onboard charger”. It converts the AC power coming from the grid into DC and then feeds it into the car’s battery.

  7. Fleely Energy at a Glance Solution Structure Fleely Charging Station Solution AC & DC Hardware and Embedded Software Enterprise Software Platform With the vision of 50,000 charge ports will be live on our platform in next 3-4 years, Fleely has established itself as the clear market leader in electric vehicle charging ecosystem

  8. Fleely Business Models Fleely Owned (Leased Solution) F= Fleely H= Host Hybrid Owned (Shared Revenue) Host Owned (Purchase) Fleely as a Service (Roaming) Exclusivity Per Address YES YES NO NO Equipment Ownership Fleely Fleely/Host Host Host Installation Costs Fleely Host Host Host Electricity Costs Fleely Fleely/Host Host Host Support & Maintenance Costs Fleely Fleely Host Host Charging Revenue Fleely Fleely/Host Fleely/Host Fleely/Host Transaction Fee 25:75 Share 100% Host Nil 100% Collected by Fleely Energy 100% Fleely, Sharing Rent 30:70 (F:H) 17:83 (F:H) Profit Sharing 3% (coming Soon) NO YES NO NO Contract Period

  9. 1 Charging Station Site : Level 1 Station Cost and Revenue Site Projection Total Investment : 7 Lacs Total Collection Per day : Rs 18/kW 30% Output Day Output of Energy : 240 kW Revenue : 240 x18 = Rs 4,320 Revenue Per Month = Rs 1,29,600 Output (Day) Price Machine 30 kWH x 24 = 720 kW Rs 6 Lacs 30kW EV DC Machine (1 Gun) 50% Output Total Capacity : 720kW Rs 1 Lac Rs 7 Lacs Total Installation Expense Total Setup Cost Day Output of Energy : 360 kW Revenue : 360 x 18 = Rs 6480 Revenue per Month = Rs 1,94,400/Mo Profit/Mo Margin Profit/day Sell /Day Rs 10 /kW 30% Energy 240 x 10 = Rs 2400 Rs 72,000 80% Output 50% Energy Rs 10 /kW 360 x 10 = Rs 3600 Rs 1,08,000 Day Output of Energy : 1440 kW Revenue : 576 x18 = Rs 10,368 Revenue per Month = Rs 3,11,040/Mo Rs 10 /kW 576 x 10 = Rs 5760 Rs 1,72,800 80% Energy Note: Margin or profit can be vary , it is just projection only with assuming to have electricity connection of respective kW Already, 5% GST Extra on Machine, 18% GST Tax on Installation charge

  10. 1 Charging Station Site : Level 2 Station Cost and Revenue 1 Site Projection Total Investment : 18 Lacs Total Collection Per day : Rs 18/kW 30% Output Day Output of Energy : 576 kW Revenue : 576 x 18 = Rs 10,368 Revenue Per Month = Rs 3,11,040 Price Output (Day) Machine 30kW EV DC Machine (1 Gun) Rs 6 Lacs 30 kWH x 24 = 720 kW Rs 10 Lacs 50 kWH x 24 = 1200 kW Rs 2 Lacs Total Capacity = 1920 kW 50kW EV DC Machine (2 Guns) 50% Output Total Installation Expense Total Setup Cost Day Output of Energy : 960 kW Revenue : 960 x 18 = Rs 17,280 Revenue per Month = Rs 5,18,400/Mo Rs 18 Lacs Profit/Mo Margin Profit/day Sell /Day Rs 10 /kW 30% Energy 576 x 10 = Rs 5760 Rs 1,72,800 80% Output 50% Energy Rs 10 /kW Rs 10 /kW 960 x 10 = Rs 9600 1536 x 10 = Rs 15360 Rs 460,800 Rs 2,88,000 Day Output of Energy : 1536 kW Revenue : 1536 x18 = Rs 25,920 Revenue per Month = Rs 7,77,600/Mo 80% Energy Note: Margin or profit can be vary , it is just projection only with assuming to have electricity connection of respective kW Already, 5% GST Extra , 18% GST Tax on Service charge

  11. 1 Charging Station Site : Level 2 Station Cost and Revenue 1 Site Projection Total Investment : 35 Lacs Total Collection Per day : Rs 18/kW 30% Output Output (Day) Price Machine Day Output of Energy : 1080 kW Revenue : 1080 x 18 = Rs 19,440 Revenue Per Month = Rs 5,83,200 50kW EV DC Machine (2 Gun) 30 kWH x 24 = 1200 kW Rs 10 Lacs 50kW EV DC Machine (2 Guns) Rs 10 Lacs Rs 10 Lacs Rs 5 Lacs 50 kWH x 24 = 1200 kW 50 kWH x 24 = 1200 kW 50kW EV DC Machine (2 Guns) 50% Output Total Capacity = 3600 kW Day Output of Energy : 1800 kW Revenue : 1800 x 18 = Rs 32,400 Revenue per Month = Rs 9,72,000/Mo Profit/Mo Total Installation Expense Total Setup Cost Rs 35 Lacs Margin Profit/day Sell /Day Rs 10 /kW 30% Energy 1080 x 10 = Rs 10,800 Rs 3,24,000 80% Output 50% Energy Rs 10 /kW 1800 x 10 = Rs 18,000 Rs 5,40,000 Day Output of Energy : 2880 kW Revenue : 2880 x 18 = Rs 51,840 Revenue per Month = Rs 15,55,200/Mo Rs 10 /kW 2880 x 10 = Rs 28,800 Rs 8,64,000 80% Energy Note: Margin or profit can be vary , it is just projection only with assuming to have electricity connection of respective kW Already, 5% GST Extra on machine , 18% GST Tax on Installation & Service charge

  12. Cost and Revenue 1 Site Projection Total Investment : 60 Lacs 1 Charging Station Site : Level 2 Station Output (Day) Price Machine Total Collection Per day : Rs 18/kW 30% Output 50kW EV DC Machine (2 Gun) 50 kWH x 24 = 1200 kW Rs 10 Lacs Rs 10 Lacs Rs 10 Lacs Rs 10 Lacs Rs 10 Lacs Day Output of Energy : 1800 kW Revenue : 1800 x18 = Rs 32,400 Revenue Per Month =Rs 9,72,000 50kW EV DC Machine (2 Guns) 50 kWH x 24 = 1200 kW 50 kWH x 24 = 1200 kW 50 kWH x 24 = 1200 kW 50kW EV DC Machine (2 Guns) 50kW EV DC Machine (2 Gun) 50kW EV DC Machine (2 Guns) 50 kWH x 24 = 1200 kW 50% Output Day Output of Energy : 3000 kW Revenue : 3000 x 18 = Rs 54,000 Revenue per Month = Rs 16,20,000 Total Capacity = 6000 kW Rs 8 Lacs Total Installation Expense Profit/Mo Margin Profit/day Sell /Day 80% Output Rs 10 /kW 30% Energy 1800 x 10 = Rs 18,000 Rs 5,40,000 Day Output of Energy : 4800 kW Revenue : 4800 x 18 = Rs 86,400 Revenue per Month = Rs 25,92,000 50% Energy Rs 10 /kW 3000 x 10 = Rs 30,000 Rs 9,00,000 Rs 10 /kW 4800 x 10 = Rs 48,000 Rs 144,0000 80% Energy Note: Margin or profit can be vary , it is just projection only with assuming to have electricity connection of respective kW Already, 5% GST Extra on machine , 18% GST Tax on Installation & Service charge

  13. Fleely’s EV Charging Platform Features Increased charging volume strengthens Fleely all in one Solution in common Easy access to large roaming network attracts more asset owners Mobile Application Charging Station sales accelerate the flywheel Fleely Platform Accelerates Customer Adoption Web RFID Cards application Integration of EV charging into the systems of existing verticals increases adoption of EV driving and charging Bundling Fleely hardware with Fleely software and services adds new users and connectors to the network 3rd Party Integration Greater convenience and new business models attract more drivers Clearing more transactions lowers per- transaction costs Fleely have the capacity to manage large EV Stations , EV Users, EV Owners and EV CPO on the common platform

  14. Evolution of EV Charging Solutions To Date Complexity and degree of embedded intelligence is increasing on a hardware, firmware and software level Sophisticated solutions offer increased scope for differentiation and margin accretion ▪ ▪

  15. Fleely Smart Charging Stations COMMERCIAL (AC) FLEET / PUBLIC (DC) RESIDENTIAL (AC) Bus Depot Fuel Retail Highway / Corridors Workplace Commercial and street parking Home Car fleets Retail and hospitalit y Commercial Fleet Depot Long stops, 4-8 hours 7.4 to 22 kW Up to 75 miles in 1 hour Short stops, 30-90 mins Up to 50 kW 75 miles in 30 min 15-60 mins Up to 100 kW 155 miles in 30 min Use case Power output Range added 5-30 mins Up to 350 kW 250 miles in 15 min 1-8 hours Up to 22 kW 75 miles in 1 hour Charging stations that cover all industry segments – from residential and workplace, to commercial and corridor DC fast charging * All images are used for showing purpose only

  16. Fleely Platform Approach API-first Exposing reach set of public APIs; fully compliant with open- source protocols including OCPP and OCPI – critical for scalability and integration with complementary backends (parking, fleets, energy) Platform-as-a-service Large businesses can self-serve themselves in the platform – operate and manage multiple customers and millions of drivers and transactions Customizable approach interfaces 21 languages, extensive billing and payment features, and ability to connect with multiple providers via roaming-as-a- service Fully branded platform portal and applications including look & feel, domain, contact details, legal documents We built an Enterprise Charging Management Platform based on key design principles to serve corporate customers in a fast-growing industry

  17. Fleely Enterprise Applications Charging Service Provider admin portal The admin portal is a critical element for charging providers to be able to handle all their charging network, business customers and drivers. With this application, Charging Service Providers can: 1. 2. 3. 4. Manage their network Configure pricing and billing plans Select languages Perform remote maintenance and start or stop charging transactions Provide support to drivers and station owners 5. Fleely allows businesses to build, customize and package their offering to customers with their own brand

  18. EV cars and Charging Expense in India For this calculation, we’ll be considering the 3.3kW AC charger that can be used at homes. As for the price per unit of electricity, we’ll be considering ₹ 8 per unit. A 3.3kW charger will use 3.3 units per hour. So, if an electric car takes 5 hours to charge, it will use 3.3×5 = 16.5 units. Now, as we’re done with the maths, let’s take a look at how much money the cars will be draining out of your pocket. EV Car Running cost on Road Models Range (KMS) Cost Per Kilometer (₹) 452 ₹ 0.52 ₹ 1.68 ₹ 0.62 Hyundai Kona Electric Mercedes-Benz EQC 445 340 MG ZS EV 312 ₹ 0.71 ₹ 1.42 ₹ 1.67 ₹ 1.41 Tata Nexon EV 213 Tata Tigor EV 181 Mahindra e-Verito 140 Mahindra e2o Plus

  19. Thank You Web: www.fleely.com Call : +91-72319-00002 Email : sales@fleely.com

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