Successful retailers ensure that customers have access to products when and where they want them. To make this happen, it’s necessary to effectively manage and share data, enabling employees to make intelligent decisions based on real information. One way to achieve this is by integrating various business processes using an ERP solution.
Successful retailers ensure that customers have access to products when and where they want
them. To make this happen, it’s necessary to effectively manage and share data, enabling
employees to make intelligent decisions based on real information. One way to achieve this is by
integrating various business processes using anERP solution.
An ERP platform displays operational details for your entire business as a single, intuitive
“dashboard” that your employees can access from any location in real time. Signs that your
company has outgrown its current method of data management include:
Multiple IT solutions in multiple locations, all handling different parts of your operation, all
requiring attention, maintenance, and employee training (How often do you flip between
applications to get work done?)
Missing or incomplete data and analytics
Slow or inaccurate accounting
As long as you continue to use a data management strategy with these shortcomings, you will fail
to achieve your core business objective: getting products to customers.
Can an ERP System Solve These Problems?
Yes, most definitely. However, that doesn’t mean that your existing IT infrastructure is obsolete. In
many cases, a correctly implemented ERP platform complements existing solutions such as Office
365 or SQL servers. For this reason, choosing a knowledgeable and experienced partner for your
implementation is crucial (especially when it comes to avoiding data loss and disruption during the
transition). A good implementation partner is also integral to ensuring that your employees
understand, feel comfortable with, and quickly adopt the new solution.
One of the most immediate and obvious benefits of adopting an ERP solution is the way it
simplifies your business processes. The benefits of accomplishing more in fewer steps will be felt by
your employees across departments. While some workers might initially feel uncomfortable with
the amount of tracking and reporting performed by ERP systems, this can be alleviated by liaising
with employees and collecting feedback.
Leading ERP solutions also includeretail business intelligence software, which leads to a deeper
understanding of how the different parts of your business work together and how these processes
can improve in the future. Key business intelligence features such as data cubes and access to
standard, ad hoc, and analytical reports are essential for data-driven decisions.
Choosing the Right ERP for Your Business
Retailers face challenges that many other industries don’t have to consider, like merchandising,
product assortment, and customer engagement. Compared to other industries, the consequences
of isolating any of these processes is much more severe. These inter-process ripple effects can be
mitigated using some retail-specific functions that your ERP system should possess (in addition to
core ERP capabilities), including POS integration, supply chain management, and merchandising.
An ERP solution will also improve your CRM activities and the overall customer experience. Having
the right ERP system can greatly improve customer loyalty and engagement by alleviating major
stressors that impact the performance of your customer service and outward-facing marketing
teams. Some efforts that an ERP platform can assist with include:
Personalized offers – in-store, online, and wherever the buyer may be
Social messaging and community management
Channel and brand consistency
When used together, these capabilities can drastically improve your overall buyer experience,
contributing to increased loyalty and engagement.
Bringing together goods and customers in the best way possible can only be achieved via the
seamless integration of various retail processes. An ERP system is a highly effective way to manage
these processes, making them easily accessible by the right decision makers across locations and
To discover whether implementing an ERP solution is the right choice for your business,
pleasecontact Visionet Systemsfor your free consultation.