Discovering the Right Approach to ICO Marketing

1. Discovering the Right Approach to ICO Marketing

2. Meaning of ICO Marketing • It involves promoting the ICO offer of the company across different channels. • Both free and paid tools must be utilized to capture the attention of the target audience. • The ultimate aim must be on improving the credibility of the campaigns and generating more leads. • Creating the right team with adequate technology is necessary for driving the benefits of the unique solution in the minds of the audience.

3. Whitepaper and Website Creation • A comprehensive whitepaper must disclose the project vision, describe the team members, and the strategy for distribution of tokens.  • Hire a professional writer and focus on transparency while disclosing sensitive details.  • Develop an attractive layout for your website portraying all the necessary information in separate sections. • Post content regularly on the site to rank higher on search engines.

4. Utilize Social Media and Email Marketing • Promote the benefits of the ICO by creating blogs, videos and infographics and post it on different social networks such as Facebook and Linkedin. • Ideas for new topics can be tapped from discussion forums such as Reddit and Quora.  • By establishing sign-up campaigns through email, professional investors would be gained by sending newsletters and regular updates. • Information about new features and discounts offered can be sent to a selected group of an interested audience. 

5. Paid Advertising and Public Relations • A quicker method to gain high-end clients is through paid advertising on search engines and social media applications. • Profitable campaigns can be executed through tools like Google Ads which help in strategic targeting. • Be aware of the regulations related to paid advertising in each platform as concerns regarding exploitation and competition are yet to be addressed. • Improve investor relationships by sending press releases and news bulletins frequently. Implementing Q&A sessions will help in generating more clarity and prevent ambiguity.

6. Affiliate Marketing • An interested team would be hired at modest rates for performing specific tasks. • They can be asked to promote the company’s products and offered a commission or attractive tokens for the same.  • Affiliates can be an individual or a small agency.  • The ultimate aim must be to persuade the potential customer of the product’s value and improve the conversion rates.

7. Listing ICO on Reputed Websites • The official launch of the ICO can be posted on high traffic generating websites such as CoinCodex and ICO Marks. • It would generate a positive hype and necessary frenzy during the countdown to the release. • Simultaneously, the benefits of the offerings can be disclosed in prominent positions without the need to display advertisements. Performance can also be tracked in different platforms. • Through reliable networking with leading exchanges, crowdsale platforms can be tapped for selling blockchain assets.

8. Why Choose the Blockchain App Factory • They have a team of proficient developers who deliver tailor-made strategies for attracting your target audience.  • Productivity and greater conversions will be ensured through optimum utilization of resources. • With a responsive team in place, effective communication will be executed across different channels. • Every client’s business goals will be achieved comfortably to improve their standing in the industry.

9. CONTACT USWebsite : https://www.blockchainappfactory.com/ico-marketing-servicesEmail Id : info@blockchainappfactory.comContact No : +91 6382 665 366