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Cranberry: A Portal Conception for Ellingsburg University. Andy Sadouskas, Director of Residential Life Jennifer Hamilton, V. P. Office of Communications Charlie Roberts, Dean of Students Jess Sweitzer, Faculty Senate President. Introduction.

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Cranberry: A Portal Conception for Ellingsburg University

Andy Sadouskas, Director of Residential Life

Jennifer Hamilton, V. P. Office of Communications

Charlie Roberts, Dean of Students

Jess Sweitzer, Faculty Senate President


Members of the President’s executive staff, thank you for having us today.

This presentation introduces our proposal for a customized portal. The first two-thirds is focused on answering the first five of seven questions posed to us by the new Technology Director.

introduction cont
Introduction (cont.)

This is followed by question number six and an actual mock up of the proposed portal, “Cranberry.” The presentation concludes with a listing of “good practice” sites and pertinent literature/references in answer to question number seven.

customized portal vs web presence
Customized Portal vs. Web Presence
  • At Ellingsburg University we are in the process of revamping our current campus technology systems. As part of this effort our committee has been charged with developing a portal.
  • This decision was made based on a review of pertinent literature that explains why institutions are choosing portals over their current web presences.
  • The next few slides contain quotes from the literature that support the decision to replace our current web presence with a portal.
customized portal vs web presence cont
Customized Portal vs. Web Presence (cont.)
  • “Portals facilitate the discovery of people, organizations, and content in a meaningful context. Portals are secure, offering user authentication, credential mapping and sensitive data encryption. Portals are personalized, proactively providing customized desktops based on the user’s role to the community” (Ethridge, Hadden & Smith, 2000, p. 13).
  • “If you want to help students succeed, you must involve them in active, personal, and meaningful learning that appropriately supports their development within an inclusive, collegial, and empowering educational community” (Harr, 2002, p. 10).
customized portal vs web presence cont7
Customized Portal vs. Web Presence (cont.)
  • “Our task, as student development educators, is to design our systems and procedures in ways that challenge and empower students to learn while providing the appropriate degree and elements of support. In terms of information system design, this would mean front-loading support with easy-to-use tools and directly accessible resources while encouraging students to take an active and self-responsible role in their own educational endeavors” (Harr, 2002, p. 10).
  • “…we learn that on a typical day, 26 % of college students use some type of instant messenger. These data suggest students are active Internet users, computers are already integrated into their lifestyle and communities, and they are already creating their own virtual campuses” (Barratt & Potts, 2002).
customized portal vs web presence cont8
Customized Portal vs. Web Presence (cont.)
  • “Put simply, an ins1titution’s portal is designed to make an individual’s web experience more efficient and thereby make the institution as a whole more productive and responsive” (Looney & Lyman, 2000).
  • “At the most basic level, portals gather a variety of useful information resources into a single, ‘one-stop’ Web page, helping the user to avoid being overwhelmed by ‘infoglut’ or feeling lost on the Web” (Looney & Lyman, 2000).
  • “Most simply put, a student portal is a personalized, student-centric view of College Web resources” (Harr, 2002, p. 5).
portal customization
Portal Customization
  • Portal users can change...
    • Font
    • Backgrounds
    • Color Scheme
    • Calendar Information
portal channels
Check grades

Drop/Add courses

Class schedules

Course registration

View/Print unofficial transcripts

Check degree requirements

Admissions information

Check status of admission application

Academic advisor information

Current faculty office hours

Student organization information

Athletics information

View/Pay bill

Portal Channels
portal channels cont
Residence hall room selection

Review and accept/deny financial aid award package

Check e-mail

Library services

Directory services

Health and Wellness services

Student code of conduct/Judicial information

Dining hall information

Computer services

Payroll forms

Career services

Alumni/ae services

Portal Channels (cont.)
portal channels cont13
Customized calendar

Announcement board

Chat rooms

Course management tools

Administrator-specific functions

Disability services

Multicultural Affairs

LGBTQA student services

African-American student services

Latino/a student services

Native American student services

Asian-American student services

International student services

Portal Channels (cont.)
portal channels cont14
Human Resources

Job opportunities

Benefit package

Online job application

Automatic book ordering system

Parking information

Purchase parking permits online

Parking maps

Online parking ticket payment

Orientation registration and information

Online campus tour

Campus map

Information Technology online help services

Institutional Research

Campus safety

Academic support services

Portal Channels (cont.)
portal channels cont15
Portal Channels (cont.)
  • The aforementioned portal channels were chosen based on a review of the pertinent literature, those included in “good practice” sites, and personal recommendations.
  • The following slides include quotes from the literature that support our portal channel choices.
portal channels cont16
Portal Channels (cont.)
  • “…enable campus organizations (for example, clubs or interest groups, students or faculty government associations, fraternities/sororities, etc.) to distribute content, communicate and collaborate, and deliver surveys to their membership through an online environment similar to the course sites with which they are already familiar” (Blackboard, Inc., 2004).
  • “When integrated with student information system, class schedules, exams and other academic information can be placed on the calendar” (Volchock, 2000).
portal channels cont17
Portal Channels (cont.)
  • “Faculty can send announcements to all students in a particular class. Through e-mail commerce interfaces, book lists for each class can be posted and links to the campus bookstore or external bookstores can be provided” (Volchock, 2000).
  • “…containing information and University announcements; a student, faculty, and staff recognition area; personalized calendar; popular news media outlets; and a searchable directory” (Conway & Hubbard, 2003).
  • “…containing the University value statements, student handbook, code of conduct, and judicial procedure” (Conway & Hubbard, 2003).
portal channels cont18
Portal Channels (cont.)
  • “…simplifies course enrollment with sample class schedules, class key-word searches, and access to require class enrollment dates” (PeopleSoft, 2004).
  • “Technology needs to be developed in students affairs in the same way it is developed in other areas of the university community. Not only should the delivery of financial aid applications, admissions applications, housing and registration be done via the Internet, other forms of support for students should be available through this mechanism as well….One advantage of this system is that it is accessible twenty-four hours a day, seven days a week” (Blimling & Whitt, 1999, pp.187-188).
portal channels cont19
Portal Channels (cont.)
  • “No two college portals are alike, although most provide a core of common student services. Students typically can register, drop or add courses, look up their grades, and check on what courses they need to complete their degree requirements. Most colleges see Web-based e-mail systems and individual course schedules as other “must have” portal services, both for students, and faculty members. Beyond offering those basic portal services, colleges can distinguish themselves with extras” (Olsen, 2002, p. A32).

Recommendations for who (what types of people) should be appointed to detailed planning and implementation teams.

  • If this portal concept is accepted, we believe that the people who are involved in further planning teams, should be the same people that are then involved in the implementation of the portal. This works towards avoiding gaps in information that can occur between planning and implementation teams.
  • The following slide contains our recommendations for areas that should have representation on these planning and implementation teams.
people cont
Residence Life

Financial Aid



Judicial Affairs

Student Affairs/Services


Communications and Public Relations


Institutional Research

Academic Support

Human Resources

Information Technology




Chief Academic Officer

Chief Financial Officer



Health and Wellness Services

Academic Deans

Career Services

People (cont.)
people cont23
People (cont.)
  • “Making a decision on a university-wide portal system, and ensuring the coordinated implementation of such a system, requires early interdepartmental participation and ongoing collaboration” (Frazee, 2001, p. 46).
  • “The development of a student portal will require close collaboration of technical experts, content experts, students, and administrative leadership” (Harr, 2002).
people cont24
People (cont.)
  • “…portals become more mainstream, student affairs professionals need to be involved in the institutional decisions regarding which platform to adopt. The use of portals will change the way student activities and residence life promote their events, the manner in which campus communication takes place, the interaction between students and faculty/staff, and the interaction between students themselves” (Volchock, 2000).
people cont25
People (cont.)
  • Gilbert (2000) recommends including the following people/areas: Chief Academic Officers, Faculty, Students, Student Affairs, Development, Library, Technology Support, Disability Support Services, Alumni, Registrar, Academic Department Chairs, and Assessment.
  • Eisler (2001) recommends the following people: Chief academic officer, Dean or department chair, Faculty, Academic support professionals, Chief information officer, IT support professionals, Library, Student Services, Students, Bookstore (p. 14).
  • Student focus groups including student government, residence hall sections, student organizations, and student athletes.
  • Faculty and staff focus groups.
    • Note: Focus groups will be conducted during both planning and trial implementation periods.
  • Campus wide surveys.
  • Meetings with campus Information Technology professionals.
technology based systems
Technology-Based Systems
  • According to Eisler (2001), the following systems are necessary portal components (p. 5):
    • Intranet
    • Student record system
    • Human resource system
    • Financial record system
    • Collaboration user tools
    • Electronic mail
    • Public information
    • Campus information
    • Library
    • Course management tools
technology based systems cont
Technology-Based Systems (cont.)
  • “A portal must, by definition, tie together existing information systems” (Frazee, 2001, p. 47).
  • A single sign-on of user ID and password will be used, along with a time-based security function.
    • “The single sign-on ultimately delivers more than just ease of use” (Mickool, 2004).
    • “The need for privacy, security and ease of use must be balanced” (Frazee, 2001).
technology based systems cont31
Technology-Based Systems (cont.)
  • “In providing access to personal information, access to personal university information, campus portals encounter the same risks as other elements of the campus network. Portals face denial of service attacks, Web alteration, fraud, and identity theft. They must also support network-level security, encryption, and session-management, and authentication to safeguard sensitive information and prevent unauthorized access” (Eisler, 2003).
technology based systems cont32
Technology-Based Systems (cont.)
  • “...Unicode support that will enable customers to maintain data and user interfaces in virtually any language through a single database...Unicode support will allow customers to use languages with non-Western character sets such as Arabic, Japanese, and Thai with their existing database. With support for all international character sets, higher education customers can now view and maintain student, faculty and staff data in any language, enabling a truly global implementation” (PeopleSoft, 2004).

Connect to your Cranberry Portal!


Ellingsburg University



Est. 1890

1100 Rolling Hills, Botonia Maryland * telephone: 653-345-4545 * fax: 653-998-8695 * e-mail:

Future Students

“The single sign on ultimately delivers more than just ease of use….A final area that requires significant thought and research is session management and appropriate time out sessions….This gives the user time to think and write thoughtful responses to e-mails. However, financial aid information remain displayed on a screen for more than a few minutes when there is no activity. An integration framework for session management” ( Mickool, 2004).





Hamilton Hall, a home for many first year students

Cranberry Campus Portal, 2005

current students

Current Students

Cranberry Campus Portal


Skating tonight….

Your laundry is done

You need to fill out your FASFA…

Calculus canceled…



Welcome to Cranberry, Andy Sadouskas!

Calendar function, which will automatically have your class schedule, student organizational meetings, campus events, athletic events, and other items depending on the campus groups you join!

Est. 1890

Ellingsburg News and Events


“For example, it is reported that students at Dartmouth College, a campus of 8,000 students, faculty, and staff, send 25,000 e-mails daily” ( Strange & Banning, 2001, p. 188).

Cranberry Services

Cranberry Announcement Board allows students to receive information about billing, when their laundry is done, campus events, professors, and various other sources daily…all depending on the interest of the individuals.

Academic Services

Campus Services

Community Involvement

Financial Services

Library Services





Welcome to Cranberry, Andy Sadouskas!

Academic Services

Est. 1890

Academic Advisor

Check your grades

Class Schedule

Sample of Inside Pages for Cranberry

Course Offerings

Degree Audit

Register for Classes

University Catalog

Courses Tools


Campus Services

Portal Home

Community Services

Financial Services

Library Services


Cranberry Services

prospective students

Prospective Students

Cranberry Campus Portal




Welcome to Cranberry, Jess Swiezter!

Est. 1890

Ellingsburg News and Events

Ellingsburg is ranked in the top 10 liberal arts institutions according to the U.S. News & World Report….

Senior Jennifer Hamilton has won the a national chemistry award…

Received Admissions application on January 12, 2005…

Waiting on transcripts…

Cranberry Services

Admissions Application

Campus Services

Community Involvement

Financial Services

Admissions Staff

History & Tradition

faculty administrators


Cranberry Campus Portal


New Chemistry Professor…

Fish and Fries, Caesar salad …

You need to fill out your I-9 form…

Student Council meeting at 8 p.m…



Welcome to Cranberry, Dr. Dafina Stewart!

Est. 1890

Ellingsburg News and Events

Cranberry Services

Academic Services

Human Resources

Community Involvement

Campus Services

Financial Services

Library Services



alumni ae


Cranberry Campus Portal




Welcome to Cranberry, Charlie Roberts!

Est. 1890

Ellingsburg News and Events

Class 0f 1999 Five year reunion…

Dr. Bob Young has won the Nobel Peace Prize…

Alumni/ae trip to the Ellingsburg Art Museum with the president…

Cranberry Services

Homecoming Weekend

Alumni/ae Photo Album

Alumni/ae Magazine

Community Involvement

Alumni/ae Directory

Career Services

Make a Donation

prospective employees

Prospective Employees

Cranberry Campus Portal




Welcome to Cranberry, Jennifer Hamilton!

Est. 1890

Ellingsburg News and Events

Class 0f 1999 Five year reunion…

Dr. Bob Young has won the Nobel Peace Prize…

Alumni/ae trip to the Ellingsburg Art Museum with the president…

Resident Director application received on January 12, 2005…

Reviewing applications…

Cranberry Services

Job Opportunities

Campus Information






Identify any pertinent literature and give examples of “good practice sites” and different models of campus portals.

good practice sites
“Good Practice” Sites
  • PAWS – Louisiana State University (Ethridge, Hadden, & Smith, 2000)
  • Campus Pipeline – Santa Barbara City College (Serban & Fleming, 2002; Pickett & Hamre, 2002)
  • Artemis – Florida Community College at Jacksonville (Harr, 2002)
good practice sites48
“Good Practice” Sites
  • INSITE – Indiana University
    • More information
  • One1Stop - Brigham Young University
    • More information
  • Other examples of university portals can be found at:
different models
Different Models
  • The following are some organizations that provide portal design services:
    • PeopleSoft
      • More information
    • Campus Pipeline
      • More information
    • Blackboard
      • More information
    • uPortal
      • More information
works consulted
Works Consulted

Barratt, W. (2003). Information technology in student affairs. In S. R. Komives, & D. B. Woodard Jr., (Eds.), Student services: A handbook for the profession (pp.379-396). San Francisco, CA: Jossey-Bass.

Barratt, W. & Potts, C. (2002). Where is the virtual campus union? Student Affairs Online, 3 (4), from

Blackboard, Inc. (2004). Blackboard community system.Retrieved February 17, 2005, from

works consulted cont
Works Consulted (cont.)

Conway, J., & Hubbard, B. (2003, July 26). From brick to bytes: Building an online activities environment. Student Affairs Online, 4 (3). Retrieved February 13, 2005, from

Eisler, D. L. (2001). Campus portals: Supportive mechanisms for university communication, collaboration, and organizational charts. Journal of Computing in Higher Education, 13(1), 3-24.

Eisler, D. L. (2001). Selecting and implementing campus portals. Syllabus,14, 22-25.

works consulted cont52
Works Consulted (cont.)

Eisler, D. L. (2003, May 1). Campus portal security: Access, risks, and rewards. Syllabus. Retrieved February 15, 2005, from

Ethridge, R. R, Hadden, C. M & Smith, M. P. (2000). Building a personalized education portal: Get a behind-the-scenes look at LSU’s award-winning system. Educause Quarterly, 23(3), 12-29.

Frazee, J. P. (2001). Charting a smooth course for portal development. Educause Quarterly, 24(3), 42-48.

works consulted cont53
Works Consulted (cont.)

Gilbert, S. W. (2000, August 17). Portal decisions demand collaboration – can portals support it? TLT Group. Retrieved February 15, 2005, from

Harr, G. L. (2002). Connections: A comprehensive student portal. Jacksonville, FL: Florida Community College at Jacksonville. (ERIC Document Reproduction Service No. ED474411)

Johnson, K. (2001). A river runs through it: Considerations and issues when evaluating student portals. Student Affairs Online, 2 (1), from

works consulted cont54
Works Consulted (cont.)

Looney, M., & Lyman, P. (2000). Portals in higher education. Educase. Retrieved February 15, 2005, from'portals%20in%20higher%20education%20looney%20and%20lyman

Mickool, R. (2004, April 1). The challenge of single sign-on. Syllabus. Retrieved February 15, 2005, from

Olsen, F. (2002, August 9). The power of portals. The Chronicle of Higher Education, pp. A32-A33.

works consulted cont55
Works Consulted (cont.)

PeopleSoft. (2004). PeopleSoft announces Campus Solutions 8.9. Retrieved February 15, 2005, from

Pickett, R. A. & Hamre, W. B. (2002). Building portals for higher education. New Directions for Institutional Research, 13, 37-55.

Serban, A. M. & Fleming, S. (2002). Evaluation of Campus Pipeline, Spring 2002. Santa Barbara, CA: Santa Barbara City College. (ERIC Document Reproduction Service No. ED476335)

works consulted cont56
Works Consulted (cont.)

SunGard Data Systems. (2004). SCT Luminis product family packed offerings. Retrieved February 15, 2005, from

Timecruiser Computing Corp. (2005). CampusCruiser: A complete web-based higher education enterprise portal. Retrieved February 15, 2005, from

Volchok, D. J. (2000). Student affairs and technology: An introduction to the integration of dot.coms and student affairs. Student Affairs Online, 1 (3), from


Members of the President’s executive staff, thank you for reviewing our portal proposal. We look forward to your decision.