Stimulus Control The development of a stimulus as a signal for the occurrence of a specified response The signal indicates the availability of positive reinforcement for that response The reinforcement is available only in the presence of the stimulus and only when that response is made
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Lunch 4 oz. lean broiled chicken breast 1 cup steamed zucchini
1 Oreo cookie
Mid Afternoon snack Rest of the Oreos package 1qt. Rocky Road ice cream 1 jar hot fudge
2 loaves of garlic bread 1 large pepperoni pizza 1large pitcher of beer 3 Milky Way candy bars 1 frozen cheesecakeA Typical Dieter’s Daily Food Intake
* The positive reinforcement of good taste
* The negative reinforcement of making us feel better when we are sad, anxious, etc.
Presenting a discriminative stimulus for a response that is used to induce a desirable response or to discourage an undesirable response