Chapter 2:. Reinventing the Wheels. Automotive Transportation. The largest industry in the world 5 of the 7 largest U.S. industrial firms produce cars or their fuel. Contemporary Automobile: Embarrassingly Inefficient.
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Reinventing the Wheels
Comfort & refinement of Lexus “Hypercar”
80-200 miles per gallon
600-800 mile range between fill ups
0 air emissionsAll technologies exist today to produce an ultralight, hybrid drive vehicle that would be more durable and cost less
Technical - no
Economic - no
Cultural - yes!
Too much driving by too many people in too many cars!
“Most people believe the alternative to cars is better transit-in truth, its better neighborhoods.”
“… (make) the car an accessory of life rather than its central organizing principle.”