1 / 15

Digital Marketing

Best Digital Marketing PPT In Delhi

Download Presentation

Digital Marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Career Aspect Of Digital Marketing Presented By Sricheta Parui http://blog.oureducation.in/digital-marketing/

  2. Contents • Introduction • Digital Marketing Areas/Careers • SEO • SMM • EM • MM • WA • Education Requirments • Salary • Conclusion • References

  3. Introduction As we all know, increasingly companies are tweaking their marketing away from traditional methods and towards Digital. Many are hiring Digital Marketers It is proving an amazing career choice for out-going, busy people. Here we look at all the aspects of why it’s such an amazing career; always changing, always busy, always interesting and with great long-term prospects.

  4. Digital Marketing Areas/Careers • SEO(Search Engine Optimization) • SEM(Search Engine Marketing) • SMM(Social Media Marketing) • EM(Email Marketing) • MM(Mobile Marketing) • WA(Web Analytics)

  5. SEO Search Engine Optimization is an organic (unpaid) method of improving the ranking of web pages and their visibility on various search engines such as Google, Yahoo, Bing, etc. Optimizing webpages is a very vital aspect of Digital Marketing.

  6. SEM Another method of increasing the visibility of webpages is through sponsored placements and advertising. SEM specialists should know how to run PPC campaigns, how to purchase traffic through paid search listing to maximize visibility of web pages on search engines.

  7. SMM Social Media Marketing is gaining a lot of popularity with social media sites like Facebook, Twitter, LinkedIn, Pinterest and others. A good digital marketer should know how to harness the power of social media to market the brand image of the company.

  8. EM As it is important to engage customers and leads with your brand, many organizations send periodic newsletters, email campaigns, autoresponders to its subscribers in order to keep them updated with new products/services added or anything worth sharing. http://blog.oureducation.in/digital-marketing/

  9. MM More and more people are going mobile. Smartphones have become very trendy among all age groups. Mobile marketing provides instant updates, promo offers and information of customers’ interests. A person needs to be a mobile freak to get into mobile marketing.

  10. WA Web Analytics is a very interesting aspect of digital marketing which involves traffic analysis, business and market research and enhancing the website traffic. For instance, Google Analytics gives a great insight into how your website is working.

  11. Education Requirements The typical education requirement for digital marketing specialists was a bachelor's degree in an area related to marketing, communications, or graphic design. The curriculum for a relevant program provides students with a well-rounded education in target market identification, advertising strategies, and marketing campaign analysis. http://blog.oureducation.in/digital-marketing/

  12. Salary In November 2013, PayScale.com reported a 10th-90th percentile salary range of $28,487-$59,977 for Internet marketing specialists. Salaries for online marketing managers fell into a range of $38,596-$94,663 for the same percentile range, according to the same source.

  13. Conclusion Digital Marketing is a new dimension in advertising field. It has a best career opportunity for almost all the people, even if you are a budding entrepreneur planning a new career or a business man bored of existing career and looking to give some direction to the existing career. Adding digital marketing to your career will not only help shape your career but also help to improve existing business.

  14. References • https://www.urbanpro.com/a/careers-digital-marketing-2 • digitaldeepak.com/digital-marketing-jobs-careers-india/ • study.com/.../Digital_Marketing_Careers_Job_Descriptions_Salaries_and... • www.digitalvidya.com/blog/9-tips-to-start-a-career-in-digital-marketing/ • www.payscale.com/research/IN/Job=Digital_Marketing.../Salary • www.iris.xyz738 × 705Search by image • http://tecfactory.in/seo_company_in_bangalore/

More Related