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The Ultimate Listing Presentation

The Ultimate Listing Presentation. A Customized Home Marketing Proposal prepared especially for:. Geoff and Lisa Scott 234 Happy Hollow Lane. Created by: Scot Kenkel ABC REALTORS. MY SELLING SUCCESS PROCESS. #1 – ASK SOME QUESTIONS. #2 – LOOK AT YOUR HOME. #3 – OUR SELLING SYSTEM.

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The Ultimate Listing Presentation

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  1. The Ultimate Listing Presentation

  2. A Customized Home Marketing Proposal prepared especially for: Geoff and Lisa Scott 234 Happy Hollow Lane Created by: Scot Kenkel ABC REALTORS

  3. MY SELLING SUCCESS PROCESS #1 – ASK SOME QUESTIONS #2 – LOOK AT YOUR HOME #3 – OUR SELLING SYSTEM #4 – GO OVER NUMBERS #5 – EXPLAIN THE FORMS

  4. 1. Why are you moving and where are you moving? 2. When do you want /have to move? 3. How long have you lived in your present home? 4. What “major improvements” have you made on your present home? 5. Who else are you talking with about the sale of your house? 6. What other source of funds do you have available to you? 7. How do you feel about owner financing? 8. How did you arrive at your price? 9. What is most important to you? Pricing? Timing? Convenience? 10. What would it do to your plans if you couldn’t sell? 11. What would it take to get you to list with me today?

  5. Inspect Your Property

  6. MY JOB 1. EXPOSE 2. INTERPRET 3. ADVISE

  7. About Me Page My Name Designations Accomplishments Personal Slogan…etc About Me Page

  8. About Me Page About Me Page

  9. About Me Page About Me Page

  10. About Me Page About Me Page

  11. About Me Page About Me Page

  12. About My Company Page ABC Realtors, Inc. # of Offices/Agents/Affiliations Accomplishments About My Company Page

  13. MY SELLING SYSTEM

  14. MY SALES TEAM THE LARGEST IN THE AREA

  15. Step 1Assemble accurate information about your home.

  16. Step 2Create a thorough “Prepare to Sell” action item checklist.

  17. Step 3Order the placement of professional signage.

  18. Step 4Create ad copy and images for marketing pieces.

  19. Step 5Enter accurate and detailed information into our local Multiple List Service.

  20. Step 6Create any print and marketing pieces for distribution.

  21. Step 7Upload information to local and national web sites.

  22. Step 8Launch a targeted “Industry Awareness Campaign”

  23. Step 9Launch targeted marketing pieces --- postcards, fax broadcasts, e-mails, flyers.

  24. Step 10Qualify Buyers and Coordinate Home Showings

  25. Step 11Negotiate and Explain all purchase offers

  26. Deliver Regular ReportsWeekly Marketing EffortsShowing ResponsesPricing OpinionsCompetitive Analysis

  27. The Choice is yours… The “Gamble” or… My Proven “System”

  28. PRICING YOU HOME

  29. 6 Factors That Influence the Sale of Real Estate • PRICE • CONDITION OF HOME • FINANCING • TIMING • COMPETITION • EXPOSURE

  30. MY JOB 1. EXPOSE 2. INTERPRET 3. ADVISE

  31. MY GOAL Get Your Home Sold!

  32. $ $ Wholesale Retail 180+/- Days Avg. market time +/- Sell today! Your List Price TIME 3 Different Prices for your HOME!!

  33. A FEW DAYS 70% 80% 90% 100% Full Market Time-Frame The “PRICING PYRAMID”

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