LECTURE 8 Conformity Administration Chameleon Effect Sherif’s Autokinetic Effect Study Asche’s Conformity Studies Milgram’s Obedience Studies Zimbardo’s Stanford Prison Study Break Video on Conformity Resisting Conformity Next Class Questions? Conformity
Chartrand and Bargh (1999)
“Ouwwww, this really hurts!”
“I want to quit!”
Percentage fully obedient
Explanations for why they obeyed:
Personality versus Situation
- Results of the Milgram Study
- Goals of the Stanford Prison Study
Whether the situation defined guards and prisoners brutality and behaviours or whether it was related to the personality of people who took on those roles?
A set of norms that define how people in a given social position ought to behave.
Reactance (Brehm & Brehm, 1981)
An attempt to restore one’s sense of freedom.
Correction Theory (Wegener & Petty, 1997)
We correct for:
To correct we need:
- 2 men and 2 women only identified by name
Just Training – Possible Correction Processes
Training + Filler Task – Reduce Motivation – No Correction
Training + Probe Task – Reduce Ability – No Correction
Class 9: Wednesday, March 12th
Second In-class Exam
Class 10: Wednesday, March 19th
Chapter 8: Group Influence, pp. 239-275.