1 / 14

DIGITAL MARKETING

Content About The SEO On Page

Riddhi41
Download Presentation

DIGITAL MARKETING

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. DIGITAL MARKETING SEARCH ENGINE OPTIMIZATION (ON PAGE)

  2. Seo Seo is the process of improving a website to rank well in search results to get the quality and quality of traffic

  3. On page seo checklist • Title • Description • Robot txt file • URL optimization • Anchor tags • Image optimization (include text) • Heading text optimization • Loading speed

  4. Title In this 62 to 65 characters and first word is the capital Primary keyword : The main term or phrase the best represents the focus of a web page and topic you want it to rank for in search engine results (in this keyword is must be present) Secondary keyword : if not suitable than avoid it

  5. Meta Description In this 160 to 165 character and title name include in this.

  6. Robot txt file This Photo by Unknown Author is licensed under CC BY-SA A robot. Txt file is a text file that provides instructions to web robots known as crawlrs of bets about which part of a website they cannot access

  7. URL OPTIMIZATION Create clean, descriptive URLS that include your target keyword and use hyphens to separate words This Photo by Unknown Author is licensed under CC BY-NC

  8. Anchor tags The visible, clickable text in a hyperlink that users see on a webpage (it means link on your profile page) This Photo by Unknown Author is licensed under CC BY-SA

  9. Image optimization • Creating and delivering high quality images in the ideal format, size and resolution to increase users engagement

  10. Heading tag optimization In this there are H1 to H6 and first is big and last is small compare to others

  11. Loading speed • First contentful paint • Largest contentful paint

  12. What is content creation • It is the strategic process of researching, brainstorming, and producing various forms of media, including text, images audio, and video, to engage and inform a specific target audience.

  13. WHAT IS SITEMAP A text based file written in extensible markup language that lists all the important URLS on a website to help secure engine life google find crawling and indexing site’s comfort more efficiently. This Photo by Unknown Author is licensed under CC BY-SA-NC

  14. Thank you Digital pundit

More Related