1 / 11

Digital marketing involves promoting products or services using online platforms like social media, search engines, emai

Digital marketing refers to the use of online channels and technologies to promote and advertise products or services. It encompasses strategies like search engine optimization (SEO), social media marketing, email campaigns, and content marketing to engage with a targeted audience, drive traffic, and increase conversions. With the rise of the internet and mobile devices, digital marketing has become essential for businesses to reach and connect with customers in a digital-first world.<br><br><br><br>

Rehan32
Download Presentation

Digital marketing involves promoting products or services using online platforms like social media, search engines, emai

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Digital Marketing Marketing Digital

  2. DIGITAL MARKETING DIGITAL MARKETING Introduction Introduction to Digital Marketing Digital Marketing to Digital marketing involves promoting products or services using online platforms like social media, search engines, email, and websites. It leverages data-driven strategies to target specific audiences, boost brand visibility, and drive engagement, helping businesses grow in the digital age.

  3. DIGITAL MARKETING DIGITAL MARKETING Evolution of Evolution of Digital Marketing Digital Marketing Over the Years Over the Years The evolution of digital marketing began with the rise of the internet in the 1990s, with simple websites and email marketing. The 2000s saw the emergence of social media, SEO, and PPC ads. In the 2010s, mobile marketing, influencer marketing, and data analytics became key. Today, AI, automation, and personalized content dominate, offering more targeted and efficient marketing strategies.

  4. DIGITAL MARKETING DIGITAL MARKETING Digital Marketing Digital Marketing Channels Channels Overview of various digital marketing channels such as social media marketing, email marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, etc.

  5. DIGITAL MARKETING DIGITAL MARKETING Social Media Marketing Social Media Marketing 01 01 02 02 03 03 Strategies for effective social media marketing campaigns. Case studies of successful social media marketing campaigns. Tools and techniques for social media analytics and monitoring.

  6. DIGITAL MARKETING DIGITAL MARKETING Search Engine Search Engine Optimization Optimization (SEO) Marketing (SEO) Marketing Channels Channels On-Page SEO: Optimize content, keywords, and meta tags for better rankings. Off-Page SEO: Build backlinks and improve site authority. Technical SEO: Improve site speed, mobile usability, and crawlability.

  7. DIGITAL MARKETING DIGITAL MARKETING Email Email Marketing Marketing 01 01 Crafting compelling email campaigns. 02 02 Personalization and segmentation strategies. 03 03 Email automation tools and techniques.

  8. DIGITAL MARKETING DIGITAL MARKETING Content Content Marketing Marketing Create Quality Content: Engage and inform your audience. Distribute Widely: Share via blogs, social, and email. Analyze & Improve: Use data to refine strategies.

  9. DIGITAL MARKETING DIGITAL MARKETING Pay-Per- Pay-Per- Click (PPC) Click (PPC) Advertising Advertising Understanding Google Ads, Facebook Ads, and other PPC platforms. Keyword targeting and bidding strategies. Ad copywriting best practices.

  10. DIGITAL MARKETING DIGITAL MARKETING Trends Trends & Future Outlook Future Outlook & Emerging trends in digital marketing such as artificial intelligence, voice search, augmented reality, etc. Predictions for the future of digital marketing and how businesses can adapt.

  11. THANK YOU THANK YOU DIGITAL MARKETING DIGITAL MARKETING K Block, Phase 1, DHA, Lahore, PK Info@quickbusinesshelp.com +92 3278839439

More Related